Laois County Council launches 'Invest Laois' drive to attract business growth

Laois County Council launched Invest Laois to promote the county for business investment, expansion, and long-term growth. The initiative is supported by the EU Just Transition Fund, which supports economic development and regional growth. The campaign highlights people, businesses, and infrastructure shaping economic development across Laois, including the role of Junction 17 National Enterprise Park in future business and employment growth. It showcases opportunities for business, investment, and quality of life, and presents Laois as a compelling alternative to larger city regions. Laois is positioned in the Midlands with direct motorway connectivity to ports and airports, access to major counties and city regions, and a skilled workforce. The campaign also reflects changing business location decisions influenced by rising costs and work pattern changes.

"Laois County Council has officially launched 'Invest Laois', an initiative aimed to promote the county as one of Ireland's most attractive locations for business investment, expansion and long-term growth. Supported by the EU Just Transition Fund, a programme designed to support economic development and regional growth, the campaign will highlight the people, businesses and infrastructure shaping economic development across Laois."

"The project will highlight the opportunities Laois offers for business, investment and quality of life. It will also include the role of Junction 17 National Enterprise Park in supporting future business and employment growth. Over the coming months, Invest Laois will showcase stories from local businesses and professionals, highlighting why the county offers a compelling alternative to larger city regions including Dublin, Cork, Limerick and Galway."

"The campaign also highlights how Laois is positioned in an ideal midlands area for business, with direct motorway connectivity to ports and airports, access to major counties and city regions, along with a skilled workforce. Speaking at the launch, chief executive of Laois County Council, Michael Rainey said: "InvestLaois is about telling a confident and credible story about the future of business in our county.""

""Laois offers connectivity, a skilled talent pool, infrastructure, room to grow and an exceptional quality of life. "Through this campaign, we are showcasing the workforce and businesses who have invested and are succeeding in the county while highlighting the strategic opportunities available for future investment." The campaign comes at a time when businesses across Ireland are increasingly reconsidering where to locate and expand operations as rising costs and changing work patterns continue to influence business decisions nationwide."

Read at Irish Independent