How French pharmacies have became the new 'must see' travel tip for tourists

"The hashtag #Frenchpharmacy has racked up around 84 million views on TikTok as visitors to France - mainly Americans - share tips with their followers on which pharmacies to visit and what to get. Popular formats include "pharmacy hauls", "what to get in a French pharmacy", and pharmacist recommendations."

"American influencers and travel bloggers can be seen on TikTok sharing their tips for which pharmacies to visit and what to buy - particularly popular are French beauty brands such as Avène, Caudalie, La Roche-Posay and Vichy which are significantly cheaper in France than the US (unsurprisingly, as you're not paying transport costs or tariffs)."

"The pharmacy - with its distinctive green illuminated cross - is a ubiquitous feature in French towns and villages, and a vital place to get prescriptions, medical advice and over-the-counter medication. But the larger 'para-pharmacies' also stock an impressive range of health, well-being and beauty products."

French pharmacies have emerged as an unexpected tourist destination, particularly among American visitors who share pharmacy haul videos and product recommendations on TikTok under #Frenchpharmacy, which has accumulated 84 million views. Beyond their primary function of dispensing prescriptions and medical advice, larger para-pharmacies stock extensive health, wellness, and beauty products. French beauty brands like Avène, Caudalie, La Roche-Posay, and Vichy are significantly cheaper in France than in the United States due to lower transport costs and tariffs. Influencers and travel bloggers showcase popular purchases including herbal teas and skincare products, making pharmacy visits a notable part of the French travel experience.

Read at The Local France