The UK Advertising Standards Agency has prohibited a PokerStars advertisement that downplayed the risks of gambling, suggesting winning was too easy. Featuring YouTubers Rory Jennings and Adam McKola, the Dec. 23 ad showcased significant winnings from a slot challenge. Regulators highlighted that it suggested skill or luck could ensure financial rewards, violating guidelines that discourage socially irresponsible gambling practices. The ad was reportedly posted in error and was quickly removed by PokerStars, which has since emphasized training its staff on compliance with advertising standards amidst potential changes in gambling regulations from the newly elected Labour government.
Officials from the online poker site have stated that the ad was mistakenly posted to the brand's Instagram account and was quickly removed.
The ad featured YouTubers Rory Jennings and Adam McKola playing a slot challenge, leading to significant winnings, which the regulators deemed misleading.
Collection
[
|
...
]