"Rituals identified an 'unauthorized download' of members' data in April that contained customers' full name, date of birth, gender, postal and email address, and phone number."
"The spokesperson confirmed the incident also affects some U.S. customers, indicating the breach's reach beyond Europe and the United Kingdom."
"Customer records can be attractive targets for hackers who steal the data and extort the company for a ransom in exchange for not publishing the information online."
"Rituals has over 41 million customers in its membership database and made €2.4 billion euros ($2.8 billion) in revenue in 2025."
Rituals experienced a data breach where hackers accessed personal information from its membership database. The breach involved unauthorized downloads of customer data, including names, birth dates, and contact details. The incident primarily affected customers in Europe and the UK, but some US customers were also impacted. Rituals is investigating the breach and has not disclosed details about the cyberattack or the number of affected members. The company has over 41 million customers and reported significant revenue in 2025.
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