Social engineering attacks have transformed into complex campaigns using generative AI, stolen branding, and deepfake technologies to create realistic impersonations of individuals and organizations. Attackers are not limited to emails; they target various communication channels, including LinkedIn, SMS, and support portals. The tactics have become adaptive and automated, making it challenging for even trained individuals to detect fakes. A real-time AI defense is essential to counter these threats by recognizing impersonation patterns and responding proactively, ensuring protection against potential reputational and financial harm.
Social engineering attacks today utilize generative AI and deepfake tools to create convincing impersonations of executives, hijack social channels, and craft realistic fakes.
Modern attackers execute long-term, multi-channel campaigns across platforms and target employees, customers, and partners with sophisticated strategies.
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