Companies use 'deceitful tactics' to market harmful ultra-processed products with 'addictive nature,' city's suit alleges
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Companies use 'deceitful tactics' to market harmful ultra-processed products with 'addictive nature,' city's suit alleges
"Ultra-processed foods make up more than 70% of grocery store products and more than half the diets of people in the United States, the suit said. The "explosion and dramatic increase" in the products "has coincided with a dramatic increase in the incidence of obesity, diabetes, heart disease, cancers and other life-changing chronic illnesses," according to the suit. "There is a growing and increasingly irrefutable body of evidence tying the rise of UPF to these adverse health effects.""
"The defendants are the Kraft Heinz Co., Mondelez International Inc., Post Holdings Inc., the Coca-Cola Co., PepsiCo Inc., General Mills Inc., Nestle USA Inc., Kellanova, WK Kellogg Co., Mars Inc. and Conagra Brands. The suit seeks an injunction preventing further deceptive marketing and requiring "affirmative action to ameliorate the effects of their prior false marketing." The suit asks for statewide civil penalties and money to abate the public nuisance in San Francisco."
San Francisco filed a lawsuit accusing major food and beverage companies of using deceitful, tobacco-style tactics to market ultra-processed foods and aggressively sell those products to children. Ultra-processed foods constitute over 70% of grocery items and more than half of American diets, a rise that coincides with increased obesity, diabetes, heart disease, cancer, and other chronic illnesses. The complaint states addictive design is an intentional feature of ultra-processed foods and alleges manufacturers "are tricking us into eating ourselves to death." The lawsuit seeks injunctions, statewide civil penalties, and funds to abate the public nuisance.
Read at ABA Journal
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