"You talk to young people sometimes, and they don't think about HIV," Rose says. They might think about, Oh, I can take this pill, but it's not top of mind like it once was, when people had seen the celebrity concerts, had heard of Ryan White, had seen a special here or there growing up. If you grew up in the '90s, you saw these things."
"We continuously see the number of people who prioritize HIV and the effects of HIV in their lives," he says. "There are always some knowledge gaps that happen, but I think you're still seeing a broad base of folks who are seeing the effects of it and are understanding that there are some real consequences this year. ... I think that people are getting that we have made progress, that the good things we've done are continuing to tip the needle, and that we should keep doing those things."
HIV has transformed from a fatal epidemic to a manageable condition due to drugs that suppress the virus and medications that prevent transmission. Current treatments prevent progression to AIDS but do not cure HIV. Effective prevention and treatment tools make elimination of the epidemic an achievable goal. Public awareness of HIV has declined among the general population, particularly younger people who view HIV as less salient. Awareness and prioritization remain significant within the LGBTQ+ community, where many continue to experience the effects of HIV. The HRC Foundation's 2025 LGBTQ+ Community Survey shows ongoing prioritization of HIV and indicates problems the Trump administration created around prevention and treatment.
Read at Advocate.com
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