Baird & Warner launches The City Collective in Chicago
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Baird & Warner launches The City Collective in Chicago
"Baird & Warner's legacy and reach in the suburban market has always been revered, so now that we have almost doubled our agent base in the city resulting in an increase in experience, idea generation and best practices we've never been in a better position to further expand the company's footprint and influence in the Chicago market, David Bailey, the senior vice president and general sales manager at Baird & Warner, said in a statement."
"We've always believed that more exposure for a listing leads to more showings, more offers and ultimately a higher price, Bailey said. As agents, our fiduciary responsibility is to our clients. Sellers deserve maximum exposure for their properties, and buyers deserve to see everything that's available on the market. We're in a moment when our largest competitor, Compass, is consolidating through aggressive acquisitions not to better serve consumers or its brokers, but in service of its quarterly earnings calls."
"In order to support increased cooperation and transparency across its Chicagoland offices, Baird & Warner said it is introducing a series of internal communications tools, marketing initiatives and tech tools. Additionally, the firm said The City Collective will also provide agents and brokers with updates on local regulations, neighborhood trends and opportunities for agents to collaborate. The City Collective will also host standing citywide meetings across all Chicago offices and an awards pr"
Baird & Warner nearly doubled its Chicago agent base to increase experience, idea generation and best practices and to expand its footprint in the Chicago market. The firm aims to challenge @properties Christie's International Real Estate, owned by Compass, for the top metro position. Baird & Warner endorses the NAR Clear Cooperation Policy and emphasizes that maximum listing exposure yields more showings, offers and higher prices. The firm criticized Compass's aggressive consolidation as serving quarterly earnings rather than consumers or brokers. The company is deploying internal communications, marketing and tech tools and launching The City Collective for collaboration and citywide meetings.
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