In an Uncertain Economy, McDonald's Sees Spending Decline
Briefly

McDonald's reported a 1% decline in global same-store sales for Q1, primarily due to a 3.6% drop in the U.S. market. This shift contrasts sharply with a 2.5% increase in the same period last year. The company faces challenges as consumers remain apprehensive about spending amid economic uncertainty, particularly among lower-income groups. CEO Chris Kempczinski expressed confidence in the brand's ability to adapt. While the international segment faced a 1% decline, some markets in Asia saw growth, highlighting varying consumer sentiment across regions. McDonald's overall revenue fell 3% to $6 billion.
Despite various promotions and value meals, McDonald's faced a 1% drop in global same-store sales in the first quarter, notably down 3.6% in the U.S.
Chris Kempczinski, CEO of McDonald's, noted that consumer anxiety amid market uncertainty is affecting spending, stressing confidence in the brand’s ability to adapt.
The international markets showed a mixed performance, with declines in Europe and growth in Asia, driven largely by recovery in the Middle East and Japan.
McDonald’s experienced a revenue decrease of 3% to $6 billion this quarter, reflecting a broader hesitance among consumers, especially lower-income demographics.
Read at www.nytimes.com
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