Zillow is instituting a new policy requiring that all publicly marketed listings be entered into the MLS within one business day to ensure they are accessible on Zillow and other platforms that receive MLS feeds. This policy applies to exclusive for-sale listings, and those that fail to comply will not be published. A phased rollout will commence in large U.S. markets, with notifications being sent to agents with non-compliant listings starting May 28, leading to blocking of listings from Zillow and Trulia after June 30 if standards are not met.
Zillow is instituting strict MLS requirements, mandating that all publicly marketed listings be entered into MLS within one business day to enhance market visibility.
The new policy applies to exclusive for-sale listings and aims to eliminate discrepancies, focusing on ensuring all publicly advertised listings are compliant for maximum exposure.
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