"Industry reports from the 2024-25 season show skier visits reaching roughly 26 million, up about 13 percent year over year, continuing the double-digit rebound that followed China's pandemic reopening. The country now operates roughly 740-750 ski resorts-more than any nation in the world. That total includes 66 indoor centers, with visits to indoor slopes surpassing 5.5 million last winter, or more than one-fifth of all skier visits nationwide, according to a China Ski Industry White Pape r 2024 report."
"The expansion is broad: China's commercial ski market reached an estimated 12 billion yuan in 2023 ($1.66 billion USD), about double its size in 2018. Government plans now project an ice-and-snow economy of 1.2 trillion yuan ($165.6 billion USD) by 2027, and as much as 1.5 trillion yuan ($207 billion USD) by 2030, after the country met its high-profile Olympic goal of engaging 300 million people in winter sports."
China's ski industry has seen sustained rapid growth, with approximately 26 million skier visits in 2024-25, a 13 percent year-over-year increase. The country operates roughly 740–750 ski resorts, including 66 indoor centers that recorded over 5.5 million visits last winter. The commercial ski market reached an estimated 12 billion yuan in 2023, roughly double its 2018 size. Government plans project an ice-and-snow economy of 1.2 trillion yuan by 2027 and up to 1.5 trillion yuan by 2030, following the effort to engage 300 million people in winter sports. Xinjiang's Altay Mountains are emerging as a freeride destination where international skiers are exploring new resorts.
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