How EE is building young girls' confidence on and off the pitch ahead of the Women's Euros
Briefly

The upcoming women's Euros starting on 2 July is anticipated to further inspire participation in football among women and girls. Following the Lionesses' victory at Euro 2022, there has been a noteworthy increase of over 100,000 new female players in England. EE, as a Lead Partner for the Home Nations Football Associations, has launched the 'Squad Goals' platform on EE Learnsmart to enhance girls' confidence in football, facilitating access to local clubs and learning opportunities from professional players. Major teams like England and Spain are favorites this summer, promising exciting competition and fan engagement.
The success of the Lionesses in Euro 2022 has spurred a notable increase in participation, with over 100,000 more women and girls playing football in England.
To maintain the growing interest in women's football, EE has launched the 'Squad Goals' platform, aimed at building confidence in young girls on and off the pitch.
Millions are expected to tune into this summer's tournament, marking a fantastic opportunity for fans to support their teams and for girls to get involved.
With talents like Aitana Bonmati and Alexia Putellas in Spain's lineup, there is substantial competition, enhancing the stakes of the upcoming women's Euros.
Read at www.fourfourtwo.com
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