The article emphasizes the importance of a balanced investment approach for entrepreneurs, specifically recommending that one should invest in familiar areas of expertise. It suggests that success in one business can facilitate further successes when leveraging established strengths. Entrepreneurs are encouraged to create diverse portfolios but within their successful categories, avoiding investments in entirely different sectors that require different skill sets. Additionally, the article highlights the value of intuition in investment decision-making, advising entrepreneurs to pay attention to their instincts when assessing potential business opportunities.
Properly managed, success breeds success. Once you've led one company to profitability and achieved other measures of good health, you'll want to repeat the win.
Diversify within the category you're succeeding in. For example, a successful restaurateur might want to look at other restaurants but avoid supermarkets.
Collection
[
|
...
]