
"However, Bluey and her younger sister Bingo are both girls, even though their gender rarely - if ever - gets mentioned. We know they are female because their parents refer to them as "she" and "her" and "the girls." And in a second season episode called "Double Babysitter," Uncle Rad playfully refers to Bluey as "he" and Bluey says, "I'm a girl.""
"Sometimes the characters' actions even upend gender norms. For example, Bluey's father Bandit often shoulders childcare duties and her mother Chilli fixes toilets and teaches her kids to throw. The creator of "Bluey," Joe Brumm, centered several aspects of the show around his own lived experience. Growing up in Brisbane, Australia, Brumm's family had a blue heeler dog named - wait for it - Bluey! And he and his wife are raising two young girls of their own."
"The show is truly a family affair. Brumm told Deadline in a 2024 interview that his mother, brother and wife have all voiced characters, and Bluey and Bingo's friends are often played by local children. In the same interview, Brumm said that it was essential for viewers to see themselves reflected in the characters onscreen, which may be why gender stereotypes are generally absent."
Bluey is a blue heeler who spends days playing imaginative games with friends, talking frequently and exploring the world. Bluey and her younger sister Bingo are female characters whose gender is rarely mentioned; parents use "she," "her" and "the girls," and a second-season episode has Bluey assert "I'm a girl." Characters rarely wear clothes or engage in gendered activities, and actions often upend gender norms, with father Bandit handling childcare and mother Chilli fixing toilets. Creator Joe Brumm drew on lived experience, family voices and local children, prioritizing reflection over stereotypes.
Read at TODAY.com
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