A Hotel We Love: W Punta Cana
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A Hotel We Love: W Punta Cana
The property held an official opening in early October attended by President Luis Abinader after a soft launch in June. The resort offers 340 rooms and suites, each at least 700 square feet, plus a 24-hour fitness center, a 4,000 square-foot AWAY spa, and 12 restaurants and bars. W Punta Cana represents W's first all-inclusive property and is positioned as adult-focused and less party-driven. Marketing leadership emphasizes no clubs, no resort fees, and inclusive upgrades so guests receive all amenities without added charges. A VIP Arrivals Lounge at the airport can expedite customs and baggage for arriving guests.
"It's not often that the president of a country visits a resort opening. But that's exactly what happened in early October at W Punta Cana, Adult-All-Inclusive on the Uvero Alto shores of the Dominican Republic - President Luis Abinader stopped by the weekend we were visiting to mark its "official" opening (it soft-launched in June). You may not get the head of a nation, but here's what to expect when you hit the property."
""[The W] is running away from that very loud, party, colorful image - they're evolving," explained Luz Alvarado, W Punta Cana's marketing manager, during a property tour on the first morning. "That's why our first all-inclusive resort is not the typical experience of the all-inclusive. We don't have clubs or resort fees and you won't pay more for upgrades. You pay and you get everything.""
Read at InsideHook
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