"The prompt: "I want to ski in January." The answer came instantly: Aspen, Colorado; Whistler, Canada; even Niseko, Japan, with flights that ranged from $270 all the way up to $1,000. That's courtesy of American Airlines' new AI-powered "destination recommender," signaling how airlines are increasingly offering artificial intelligence to influencetravel planning. The system wants to function like a personal travel agent: You type a prompt, and it generates destination suggestions with flights, fares, hotels, restaurants, and activities."
"The new tech comes as travelers increasingly rely on AI tools like ChatGPT and Google's "Flight Plans" for vacation ideas. These offer an alternative to traditional travel advisors, saving on their fees, but they aren't close to a replacement. MyBaggage founder and travel expert Paul Stewart told Business Insider that American's tool is "taking AI travel booking to the next level," but cannot replace "a tried and tested recommendation from a fellow traveller.""
"I like the tool, but the results can be misleading I offered an easy prompt: "Where can I go with nature and cabin vibes for less than $300 for airfare for four days in November? Nonstop flights only." Departing from LaGuardia, it suggested Asheville, North Carolina, for about $180 round-trip and recommended Pisgah National Forest and the Omni Grove Park Inn. At a surface level, I like the interface and that it suggested destinations I may not have thought of."
American Airlines launched an AI-powered destination recommender that generates destination suggestions with flights, fares, hotels, restaurants, and activities from natural-language prompts. The tool presents destinations and price ranges, with examples spanning Aspen, Whistler, and Niseko and fares from $270 to $1,000. Travelers increasingly use AI tools like ChatGPT and Google's Flight Plans for vacation ideas as cost-saving alternatives to traditional travel advisors. Industry experts say the tool elevates booking convenience but cannot replace firsthand, experiential recommendations for local specifics. The recommender can produce misleading results, such as returning one-stop itineraries despite nonstop requests, potentially frustrating users.
Read at Business Insider
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