Hershey says it will shift back to classic recipe for all Reese's products after criticism

"Hershey is committed to making products consumers love and that means continually reviewing our recipes to meet evolving tastes and preferences."

"How does The Hershey Co. continue to position Reese's as its flagship brand, a symbol of trust, quality and leadership, while quietly replacing the very ingredients (Milk Chocolate + Peanut Butter) that built Reese's trust in the first place?"

Hershey will revert to classic recipes for all Reese's products starting next year, responding to criticism over ingredient changes. The company plans to enhance Kit-Kat's recipe and transition to natural colors. By 2027, products with less chocolate will return to classic recipes. Hershey aims to meet evolving consumer tastes and preferences, increasing research and development funding by 25%. The grandson of Reese's founder criticized the company for using cheaper ingredients, questioning the brand's commitment to quality.

Read at Boston.com