"Oura Health Oy, the maker of the popular Oura health and fitness ring, is closing in on a roughly $11 billion valuation after selling about 3 million rings over the past year. The Finnish company is raising $875 million in a new Series E financing round valuing it around $10.9 billion, according to people familiar with the matter. That would double Oura's $5 billion valuation from its Series D round last November."
"The company has now sold 5.5 million rings in total - up from 2.5 million through June 2024, Hale said. Oura is on track to generate more than $1 billion in revenue in 2025, doubling the $500 million it posted in 2024. Looking ahead, it expects sales to exceed $1.5 billion in 2026. Recent growth has been fueled by female shoppers, retail store sales, purchases made with health savings account funds, and international expansion."
Oura Health Oy is raising $875 million in a Series E round that values the company around $10.9 billion, potentially exceeding $900 million before close. The company sold about 3 million rings over the past year and 5.5 million rings in total, up from 2.5 million through June 2024. Oura expects revenue to exceed $1 billion in 2025 and $1.5 billion in 2026. The new funding will scale production, invest in development and support international expansion. Oura secured a $250 million revolving credit line with major banks. Growth has been driven by female shoppers, retail sales, HSA purchases and global rollouts.
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