""Just the other day, I reported that an analytics firm reckoned Battlefield 6 had sold 6.5 million copies. Well, they were pretty damn close as EA and Battlefield Studios has announced a total of 7 million copies sold in just 3 days. That is more than enough to set a new record for the franchise, both in terms of sales and concurrent players. That's not bad for a franchise that has been in a decline. Are....are we back, guys?""
"" Battlefield 6 was built with our fans. From the initial concept through to the implementation of Battlefield Labs and into the record-shattering Open Beta we have been obsessed with player feedback. Together, with our players we've had a singular goal: to craft the best Battlefield ever. And this is just the beginning - our first season of new content is just 12 days away.""
Battlefield 6 sold 7 million copies within three days, breaking franchise records for both sales and concurrent players. The rapid launch performance reversed a period of decline for the series and generated strong player engagement. Byron Beede thanked players and emphasized development driven by player feedback through Battlefield Labs and the Open Beta, with Season 1 of new content arriving in 12 days. The strong debut could further boost sales but will likely remain behind Call of Duty's usual annual totals. Reported development costs exceeded $400 million in 2023, and EA targeted 100 million players.
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