Alexis Ohanian, Reddit co-founder and husband to Serena Williams, recently invested £20 million for a 10% stake in Chelsea FC's women's team. Despite Serena's initial concerns regarding women's sports infrastructure, Ohanian sees significant growth potential in women's soccer. He emphasizes the need to move beyond charity-based support for women's sports, advocating for a more impactful investment mentality. Ohanian believes Chelsea could become the first billion-dollar club in women's sports, reflecting a broader shift in perceptions and commitment to the women's game.
Serena actually tried to talk me out of it [starting a women's soccer team in U.S.], because I think she had been so exposed to the infrastructure around women's sports.
I think a lot of well-intentioned people historically have supported women's sports in a way that ... Actually held it back because it was viewed too much as charity.
I'm glad the discourse has now shifted ... but there's still so much more work to be done, and I really believe that this club could and should be the first billion dollar club in women's sports.
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