Google Search is bringing its AI Mode feature - its AI-powered search experience - to Spanish-speaking users, the company announced on Tuesday. This expansion will introduce Google's conversational search interface to a broader market, allowing users to ask questions using natural language queries, engage in back-and-forth conversations, upload images, dig deeper on complex topics, and more. The Spanish-language rollout comes on the heels of Google's major AI Mode expansion in August, when the company released the feature to 180 more countries worldwide.
The centerpiece of this initiative is Plus, a $5-a-month subscription tier designed to deliver smarter browsing as well as channel income back to publishers whose work powers its AI. At the core of Comet Plus lies a $42.5 million , earmarked for early participating publishers and slated to expand as more users join Comet Plus, one that Perplexity promises will expand over time. The model is built on a generous split: publishers 80% of subscription revenue, while Perplexity retains 20% to defray compute and operational costs.