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Marketing
fromwww.cnn.com
1 week ago

E.l.f. Beauty's CEO wants to make a beauty empire for Gen Z

E.l.f. spent $1 billion to buy rhode to transform into a Gen Z-focused beauty conglomerate whose future hinges on rhode's success.
E-Commerce
fromDefector
5 months ago

SEC: This Ponzi Scheme Involved Buying Modell's Out Of Bankruptcy | Defector

Retail Ecommerce Ventures bought Modell's brand after bankruptcy to sell low-cost merchandise online, despite controversies and creditor settlements.
Wine
fromInsideHook
5 months ago

Gen Z Wine Startup Whiny Baby Is Now Part of Gallo

Major beverage companies are acquiring Gen Z–focused alcohol brands to attract younger consumers amid shifting generational drinking habits.
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