#brand-consistency

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#ai-in-marketing
fromThe Drum
6 days ago
Marketing

Judge of the Day: McCann's Russ Rickey says great digital starts with clarity, not code

AI must be guided by human insight and clear intent to enhance storytelling; cohesive, purposeful digital experiences require seamless functionality, consistent branding, and aligned teams.
fromGeeky Gadgets
5 months ago
Graphic design

ChatGPT Image Hacks To Build Your Brand Faster in 2025

AI simplifies visual branding process but human input is crucial for quality.
Challenges in AI-generated graphics necessitate a combination of AI and manual design efforts.
fromThe Drum
6 days ago
Marketing

Judge of the Day: McCann's Russ Rickey says great digital starts with clarity, not code

Graphic design
fromGeeky Gadgets
5 months ago

ChatGPT Image Hacks To Build Your Brand Faster in 2025

AI simplifies visual branding process but human input is crucial for quality.
Challenges in AI-generated graphics necessitate a combination of AI and manual design efforts.
Marketing tech
fromMarTech
1 week ago

Brand consistency beats AI hype for revenue in 2026 | MarTech

Enduring B2B brands ground GTM systems in consistent brand, data and CFO-aligned proof, using AI as an amplifier rather than as the strategy.
Cars
fromCreative Bloq
4 weeks ago

How did nobody spot the new BMW logo design?

BMW updated the iX3 with a flat, simplified on-vehicle emblem, aligning car badging with its digital logo by removing chrome and dividing lines.
Startup companies
fromFortune
1 month ago

Kind's billionaire founder says he still picks up pennies off the street because 'ego is the only thing more powerful than greed'

Daniel Lubetzky stays humble by valuing small savings, picks up pennies, and credits consistency, brand promise, and persistent hard work for building Kind Snacks.
fromForbes
1 month ago

20 Timeless Principles To Guide Your Marketing Approach

The principle I keep coming back to is consistency. Not because it's flashy, but because it works. In a world of noise and endless choice, people remember the brands that stand for something and show up that way. Chase trends too hard and you train the market not to trust you. Brand equity is built over time-don't destroy it for short-termism. - Cameron Partridge, Invisible Technologies
Marketing
E-Commerce
fromMarTech
2 months ago

Beyond storage: How DAM platforms became the unsung heroes of modern marketing | MarTech

Modern digital asset management platforms have evolved from simple file storage to comprehensive systems that enhance marketing operations.
fromClickUp
4 months ago

12 Free Marketing Collateral Templates for Teams in 2025

Marketing collateral templates are ready-made formats for creating marketing materials that help teams create consistent, on-brand content quickly without starting from scratch.
Marketing tech
Marketing tech
fromForbes
4 months ago

A Guide To Omnichannel Marketing For Modern Auto Dealerships

Omnichannel marketing is essential for automotive dealerships to create a seamless customer experience across all platforms.
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