fromHypebeast
1 week agoCreator Economy Projected to Hit $500 Billion USD Market Valuation by 2027
After officially recognizing creators as small businesses in 2024, Visa 's newly released "Monetized: 2025 Creator Report" provides new insights, demystifying the creator landscape and informing better financial infrastructure to support creators. Since the advent of Web 2.0 and social media platforms in the early 2000s, a "creator economy" fueled by independent, user-generated content has flourished. Now, a quarter into the 21st century, the creator economy is expected to reach an industry valuation of $500 billion USD according to Visa, further cementing content creators as legitimate business owners.
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