#cause-marketing

[ follow ]
#the-toxic-avenger-remake #healthcare-affordability #medical-debt-forgiveness #emergency-aid
fromInverse
1 week ago

The Grossest Superhero Movie Of The Year Is Making A Wholesome Real-World Impact

Blair took Troma's splatterpunk superhero movie and imbued it with an exploration of how unfair the healthcare industry can be; instead of the original's bullied loner, this movie's hero is Winston Gooze, a janitor trying to support his stepson. But when he's diagnosed with a brain issue that requires treatment not covered by his healthcare plan, he seeks revenge by becoming The Toxic Avenger. That revenge isn't just fictional: the studio behind the movie is helping real-life victims.
Film
Social justice
fromDigiday
4 weeks ago

Babylist, Lush and Vox Creative are 2025 Greater Good Awards finalists

Brands mobilized rapid relief and community-focused campaigns to address urgent social needs, support displaced families, and drive advocacy through storytelling and partnerships.
Food & drink
fromFood & Beverage Magazine
1 month ago

Margaritaville Nassau's "On Pointe" Cocktail: Serving Up Ocean Conservation with Every Sip - Food & Beverage Magazine

Margaritaville Beach Resort Nassau's "On Pointe" cocktail donates $1 per sale to BREEF to support Bahamas coral reef conservation.
fromFast Company
1 month ago

'The Toxic Avenger' reboot wants to wipe out your medical debt

The Toxic Avenger, the schlocktacular splatterfest from the 1980s, is slashing its way out of video store purgatory this week, with a reboot starring Peter Dinklage and Kevin Bacon-and an innovative marketing campaign. Hybrid studio-distributor Cineverse is hyping the film by working with the nonprofit Undue Medical Debt to wipe out at least $5 million in debt for families struggling to pay their medical bills. (The grand total may end up being much more as another $1 million in debt will be shredded for every million that Toxie takes in from theaters.)
Film
[ Load more ]