Billie's New NYC Campaign Turns the Armpit Into a Scratch-and-Sniff Experience
Billie's new campaign transforms outdoor advertising through an innovative scratch-and-sniff experience, inviting potential customers to engage with their All Day Deodorant, "Coco Villa."
New Dr. Squatch Collab Could Have You Smelling Like Call Of Duty
Coming off its TMNT and Minecraft collab, Dr. Squatch has a new batch of soap and deodorant this time with a Call of Duty-themed twist. There will be two new fragrances joining the lineup: Ghost Grit and Sarge Soap.