'I Don't Think I'm A Data Broker' Is Not A Defense | AdExchanger
California’s Delete Act requires registered data brokers to honor deletion requests via DROP within set timelines or face escalating per-request daily fines.
Opting out: How Californians can use state's new tool to block hundreds of data brokers - Local News Matters
California launched DROP, a platform that lets residents send deletion and opt-out requests to all registered data brokers at once, starting January 1, 2026.
'I Don't Think I'm A Data Broker' Is Not A Defense | AdExchanger
California’s Delete Act requires registered data brokers to honor deletion requests via DROP within set timelines or face escalating per-request daily fines.
