#email-authentication

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#deliverability #phishing #email-marketing #ai-personalization #zero-party-data #icloud-calendar
Marketing tech
fromVerticalResponse
7 hours ago

Email Marketing in 2026: Trends, Tactics, and What to Do Now

In 2026, email marketing wins through AI-driven hyper-personalization, zero-party data collection, and robust deliverability authenticated by SPF, DKIM, DMARC, and BIMI.
#phishing
fromTechzine Global
3 months ago
Information security

iCloud invitations used for PayPal phishing

Cybercriminals are abusing iCloud calendar invitations sent through Apple's infrastructure to deliver phishing scams that bypass SPF, DMARC, and DKIM authentication.
fromThe Verge
7 months ago
Online marketing

Beware of this sneaky Google phishing scam

Phishing scams using Google tools are becoming more sophisticated and effective.
Attacks are leveraging Google's web-building app to create realistic phishing attempts.
Authentication measures like DKIM can be circumvented by attackers using Google services.
more#phishing
Information security
fromWordtothewise
3 months ago

Laposte.net will be requiring all email to be authenticated

Starting September 9, laposte.net requires SPF or DKIM aligned with the 5322 From header; unauthenticated mail will be marked spam or rejected.
fromMarTech
6 months ago

Why your emails still miss the inbox even if you're 'in compliance' | MarTech

Using a 'donotreply@' or 'noreply@' address slams the door in your subscriber's face right after you knock on it.
Deliverability
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