#energy-drinks

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#gatorade
fromwww.cbc.ca
3 days ago
Health

Gatorade was the first sports drink. Now, the company behind it is targeting non-athletes | CBC News

fromwww.cbc.ca
3 days ago
Health

Gatorade was the first sports drink. Now, the company behind it is targeting non-athletes | CBC News

Bicycling
fromBikerumor
1 day ago

Sea Otter Classic Find: Untapped Adds Maple-Fueled Recovery Drink Mixes

Untapped introduces a new recovery drink mix line featuring maple-based ingredients for post-ride nutrition.
Growth hacking
fromEntrepreneur
3 days ago

How to Turn a Product Into Something People Actually Talk About

Distribution should be integral to product development from the start, focusing on one channel before expanding.
#coffee-consumption
Coffee
fromEntrepreneur
4 days ago

Coffee Consumption Just Hit a 14-Year High - So Why Are Coffee Shops Struggling?

Americans are drinking coffee at home more than ever, impacting coffee chains negatively.
Coffee
fromThe Daily Beast
4 days ago

Home Coffee Consumption Rockets to 14-Year High as Prices Surge

Americans are increasingly drinking coffee at home due to rising prices and remote work, with 85% of coffee consumed at home, the highest since 2012.
Coffee
fromDaily Coffee News by Roast Magazine
5 days ago

Study Finds Coffee Tied to 'Younger' Biological Age in People with Mental Illness

Drinking 3-4 cups of coffee daily may be linked to longer telomeres, indicating less biological aging in individuals with severe mental illness.
Careers
fromEntrepreneur
3 days ago

Coca-Cola Exec Says Work-Life Balance is a 'Weird' Term - Here's How He Thinks About Career Success

Coca-Cola executive chairman James Quincey views career success as survival through challenges rather than meticulous planning.
Chicago Bulls
from24/7 Wall St.
5 days ago

McDonald's Puts Red Bull On The Menu

Red Bull dominates the energy drink market with significant sales, while McDonald's adapts its menu to maintain competitiveness and attract budget-conscious customers.
Marketing
fromwww.housingwire.com
5 days ago

Taylor Morrison, Liquid Death team up for giveaway

Taylor Morrison's campaign generated over 3,500 leads in 24 hours through a collaboration with Liquid Death, leveraging their social media following.
fromFood & Beverage Magazine
6 days ago

Sukari Spirits: Craft, Culture, and a New Blueprint for Emerging Beverage Brands - Food & Beverage Magazine

Sukari Spirits positions itself as an originator and innovator of all-natural, ultra-premium spirits, with a focus on clean formulations and elevated drinking rituals.
Cocktails
#functional-beverages
Wellness
fromwww.businessinsider.com
1 week ago

The $200 billion functional drink boom is turning into a wellness arms race

The functional beverage market is rapidly growing, driven by consumer demand for wellness-oriented drinks with diverse benefits.
Cocktails
fromTasting Table
1 month ago

8 New Sports And Energy Drinks To Try In 2026 - Tasting Table

Energy and sports drinks offer functional hydration options beyond water, with 2026 bringing new flavors and brands including Bang Energy Lime Pop Drop and Juice Monster Voodoo Grape.
SF food
fromTasting Table
1 week ago

The Great Value Soda That Quietly Disappeared From Walmart Shelves - Tasting Table

Walmart's Great Value Red Tornado soda was a popular alternative to Mountain Dew Code Red but has since been discontinued.
fromBevindustry
1 week ago

Truly Hard Seltzer unveils Believe, USA contest

Truly Hard Seltzer is turning that belief into a destination by launching a nationwide search to find one American town that truly believes U.S. Soccer will win - and give it a new name: Believe, USA.
Beer
#starbucks
fromTasting Table
1 week ago
Coffee

Review: Starbucks' New Mango Strawberry Refreshers Deliver Sweetness More Than Mango, But That's Okay - Tasting Table

Coffee
fromTasting Table
3 weeks ago

The Best Popular Coffee Chain Latte Features A Limited-Time Flavor - Tasting Table

Starbucks' Pistachio Latte is a beloved seasonal drink known for its unique flavor and creamy texture.
fromTasting Table
1 month ago
Business

The Starbucks Slump May Be Coming To An End: How The Coffee Chain Revived Itself - Tasting Table

Refocusing Starbucks on in-store experience and core coffee—reducing mobile order emphasis—drove renewed comparable-store growth and improved brand reputation.
fromLos Angeles Times
2 months ago
Coffee

Why are coffee drinkers increasingly choosing alternatives to Starbucks?

Starbucks' U.S. market share fell to 48% amid rising coffee consumption and rapid expansion of rival chains and drive‑thru concepts.
Coffee
fromTasting Table
3 days ago

Starbucks' New Menu Items Have Customers Calling The Chain 'Desperate' - Tasting Table

Starbucks' upcoming Tropical Butterfly Refresher has sparked confusion and frustration among customers, contradicting the company's plan to simplify its menu.
Coffee
fromTasting Table
1 week ago

Review: Starbucks' New Mango Strawberry Refreshers Deliver Sweetness More Than Mango, But That's Okay - Tasting Table

Starbucks continues to innovate with new Refreshers, introducing three Mango Strawberry flavors in spring 2026.
Coffee
fromTasting Table
3 weeks ago

The Best Popular Coffee Chain Latte Features A Limited-Time Flavor - Tasting Table

Starbucks' Pistachio Latte is a beloved seasonal drink known for its unique flavor and creamy texture.
Silicon Valley food
fromFast Company
5 days ago

This one shift in Gen Alpha's habits could reshape the entire snack industry

Younger generations are reshaping the snacking industry by prioritizing healthier, cleaner ingredients and smaller portion sizes.
Marketing
fromEntrepreneur
6 days ago

David Beckham's Supplement Brand Is Doing $10 Million A Month. The Secret Goes Beyond Just Celebrity.

David Beckham's supplement brand IM8 achieved $120 million in ARR within its first year, largely due to cofounder Danny Yeung's influence.
Coffee
fromwww.theguardian.com
3 days ago

Move over matcha: how ube cocktails and coffees are hitting the UK's sweet spot

Ube, a purple root vegetable, is becoming popular in the UK for its unique flavor and vibrant color in drinks and desserts.
Cocktails
fromDelish
1 week ago

Luckin Coffee's New Purple Drink Is Already Taking Over Instagram

Luckin Coffee launched two new colorful spring drinks in NYC: Purple Bloom Frappe and Yuzu Matcha Sparkling Water.
fromwww.nombase.com
2 weeks ago

YTD 2026 Beverage Performance and Trends - 3 Tier Beverages

Spirits continue to grow in volume even as their long-standing dollar share gains have stalled, while beer and wine remain in steady decline.
Wine
from24/7 Wall St.
2 weeks ago

Diageo vs Constellation Brands: One Beverage Giant Breaks as the Other Breaks Out

Diageo's dividend situation has deteriorated sharply, with a rebased interim payout of $0.20 per share and a new policy establishing a minimum annual floor of $0.50, indicating a focus on debt reduction over income.
Business
Marketing
fromAdExchanger
1 week ago

Liquid Death Lets Incrementality Decide What Tactics To Kill And What To Keep | AdExchanger

Liquid Death employs edgy marketing strategies while addressing challenges in measuring the effectiveness of its sales campaigns.
Beer
fromEsquire
2 weeks ago

Protein Cocktails Are a Thing Now. Just, Why?

Protein is increasingly being incorporated into cocktails, reflecting a growing trend in food and beverage innovation.
Silicon Valley food
fromFast Company
1 week ago

What splurging on $22 smoothies in this economy really represents

Consumer confidence has dropped, yet premium food sales are booming as consumers seek small indulgences amid economic anxiety.
LA Dodgers
fromDodger Blue
3 weeks ago

Dodgers elevating fan experience with new energy drink partnership

The Los Angeles Dodgers partnered with Red Bull as their official energy drink, enhancing fan experiences and player access during games.
Exercise
fromMail Online
3 weeks ago

Is Lucozade actually good for you? Experts reveal the truth...

Lucozade is primarily an energy drink with high sugar content, and its hydration benefits are often overstated compared to water.
Marketing
fromBevindustry
2 weeks ago

Recasting Our Point of Reference in Beverage

The beverage industry is shifting back to large brands acquiring established players rather than nurturing small, niche brands.
Environment
fromTasting Table
4 weeks ago

Here's Why Sprite Bottles Aren't That Iconic Shade Of Green Anymore - Tasting Table

Sprite transitioned from green to clear plastic bottles for environmental sustainability and improved recyclability.
LA Dodgers
fromDodgers Nation
3 weeks ago

Dodgers announce partnership with Red Bull

The Los Angeles Dodgers partnered with Red Bull as their Official Energy Drink Partner, enhancing the fan experience at Dodger Stadium.
#caffeine
Coffee
fromTasting Table
1 week ago

The Popular Soda That Has Only Slightly Less Caffeine Than Mountain Dew - Tasting Table

Dr. Pepper offers a moderate caffeine boost, making it a viable alternative to Mountain Dew for those seeking energy.
Coffee
fromWIRED
2 weeks ago

Are You Drinking Coffee Too Early in the Morning? Neurologists Think So

Adrenaline and hypoglycemia can cause mid-morning shakes; consuming complex carbohydrates and proteins can prevent crashes.
Coffee
fromTasting Table
1 week ago

The Popular Soda That Has Only Slightly Less Caffeine Than Mountain Dew - Tasting Table

Dr. Pepper offers a moderate caffeine boost, making it a viable alternative to Mountain Dew for those seeking energy.
Coffee
fromWIRED
2 weeks ago

Are You Drinking Coffee Too Early in the Morning? Neurologists Think So

Adrenaline and hypoglycemia can cause mid-morning shakes; consuming complex carbohydrates and proteins can prevent crashes.
Beer
fromTasting Table
4 weeks ago

Beer Drinkers Are Shifting Toward This Emerging Style - Tasting Table

Mid-strength beer is gaining popularity as a moderate drinking option among consumers seeking lower alcohol content.
fromTasting Table
2 weeks ago

Forget Celsius: This Aldi Energy Drink Packs A Punch At A Fraction Of The Price - Tasting Table

Aldi's Summit series has been causing waves online since its release. One user compared the taste of the Berry Waves to a blue Jolly Rancher and called it 'really, really tasty.' Some drinks have kind of a nasty aftertaste, but this one tastes really good.
Silicon Valley food
Exercise
fromTasting Table
1 month ago

The Best Zoa Energy Drink Flavor Makes The Perfect Pre-Gym Mocktail - Tasting Table

Zoa's Pineapple Coconut energy drink ranks as the top flavor, offering tropical taste with caffeine, vitamins, and electrolytes for pre-workout energy without jitters.
Miscellaneous
fromMail Online
1 month ago

Scientists say drinking SPARKLING WATER can boost concentration

Sparkling water boosts concentration and alertness during prolonged desk work better than plain water, offering a caffeine and sugar-free alternative.
Food & drink
fromBusiness Insider
1 month ago

Panera is trying again with caffeinated drinks - now with far less caffeine than its Charged Lemonades

Panera Bread launched Energy Refreshers with 28-44 mg caffeine per serving, approximately 10% of the discontinued Charged Lemonade's caffeine content, following lawsuits alleging deaths and injuries.
Exercise
fromSlate Magazine
1 month ago

All Kinds of Drinks Have a Strange New Number on Their Label. Here's What It Means-and Why You Should Take It Seriously.

Protein-enhanced beverages are rapidly expanding across all drink categories, from coffee and smoothies to alcoholic beverages, targeting health-conscious consumers seeking convenient nutrition.
Health
fromMail Online
1 month ago

The healthiest energy drinks: New brands ranked from worst to best

Energy drinks remain popular despite health risks, with new 'healthier' brands claiming lower sugar and natural ingredients, but nutritionists recommend occasional consumption and prioritize diet, sleep, and hydration for sustained energy.
Silicon Valley food
fromFast Company
3 weeks ago

How PepsiCo designed its new protein Doritos to look and taste like the real thing

PepsiCo has launched Doritos Protein, a healthier snack option with 10 grams of protein and no artificial ingredients, catering to health-conscious consumers.
Wellness
fromMail Online
1 month ago

Is Kim Kardashian's energy drink safe? Scientist dissects beverage

Kim Kardashian's new energy drink Update uses paraxanthine instead of caffeine, claiming to deliver energy without crashes or jitters, though sucralose content raises metabolic health concerns.
Business
from24/7 Wall St.
1 month ago

Coke vs Pepsi: Which Dividend Is Actually Safer?

Coca-Cola's 64-year dividend streak appears safer than PepsiCo's despite both being Dividend Kings, as Coca-Cola's forward cash flow supports dividends while PepsiCo faces tighter dividend math from declining earnings.
fromBevindustry
1 month ago

Simply Spiked unveils Simply Spiked Bolder

Simply Spiked Bolder takes everything our fans love and turns it up. As tastes continue to shift, we're evolving with them - offering bold, fruit-forward flavors across a range of ABVs, while delivering the same easy-to-enjoy experience fans expect from Simply Spiked.
Cocktails
Business
from24/7 Wall St.
1 month ago

Had You Invested $1,000 in Coca-Cola or PepsiCo 10 Years Ago, Here's What You'd Have Today

Coca-Cola has outperformed PepsiCo over the past decade through disciplined simplification, asset-light franchising, and strong pricing power, despite PepsiCo's greater product diversification.
NYC parents
fromThe Atlantic
1 month ago

Today's Atlantic Trivia: Crack Open a Krating Daeng

The widely cited learning retention rule claiming 10% retention from reading and 90% from doing lacks scientific backing and misrepresents Edgar Dale's cone of learning theory.
fromwww.cbc.ca
2 months ago

So long, frozen juice from concentrate. The once-popular canned drink leaves shelves this year | CBC News

Minute Maid is discontinuing its line of frozen juices as consumer demand declines and tastes change, and it may have been the only company still selling the concentrated products into the Canadian market. The brand's frozen canned orange juice, lemonade, Fruitopia fruit punch and Five Alive juice blend will be discontinued by April, a spokesperson for parent company Coca-Cola confirmed to CBC News.
Canada news
Food & drink
fromTasting Table
1 month ago

Every Zoa Energy Drink Flavor, Ranked - Tasting Table

ZOA's sugar-free energy drinks provide ten varied, generally pleasant flavors, with Lemon-Lime offering a balanced, mildly citrus profile that avoids excessive sweetness.
Artificial intelligence
fromFast Company
2 months ago

The new cola wars are upon us-but this time it's the battle of AI

Anthropic's Super Bowl ads attacked OpenAI's ChatGPT ad model, sparking controversy and fueling an industry-wide ad battle over trust and AI branding.
World news
fromWIRED
2 months ago

Revealed: Leaked Chats Expose the Daily Life of a Scam Compound's Enslaved Workforce

Pig-butchering scam compounds in Southeast Asia enslave workers in debt bondage to run romance and crypto-investment cons, enforcing quotas through fines, violence, and manipulation.
Music
fromFast Company
1 month ago

Liquid Death just upped the ante on its collab strategy

Liquid Death and Spotify created a Bluetooth-enabled speaker urn that plays personalized Spotify playlists for cremated remains, selling for $495 with an accompanying Eternal Playlist Generator tool.
Science
fromwww.theguardian.com
1 month ago

Loaded' water is hyped as a secret to hydration. But adding electrolytes is merely time down the drain | Antiviral

Electrolyte-enhanced waters are unnecessary for most people; plain water suffices and excessive salt intake can harm blood pressure.
Bicycling
fromBikerumor
2 months ago

Mountain Biking Gets More Monster as World Cup Gets New Main Sponsor

Monster Energy named sponsor of WHOOP UCI Mountain Bike World Series; will appear at all 14 events starting with May's South Korea race.
Coffee
fromTasting Table
1 month ago

This Non-Coffee Drink Category Now Accounts For 25% Of Dutch Bros' Sales - Tasting Table

Dutch Bros' customized Rebel energy drinks account for 25% of sales profits, making the chain the third largest coffee company in the U.S. with $1.6 billion in total revenue.
Food & drink
fromThe Atlantic
1 month ago

Energy Drinks Are for Girls Now, Too

Energy drink marketing has shifted from aggressive masculine branding to gentler, fruitier positioning as companies recognize fatigue is not inherently gendered.
fromTasting Table
2 months ago

I Tried 9 Of Aldi's Summit Energy Drinks And Ranked Them Worst To Best - Tasting Table

While there are quite a few energy drink brands on the market targeted at different demographics, their goal is the same - to give individuals an energy boost. As with most popular products, you can count on copycats to appear - in this case, we're talking about Aldi's line of Summit energy drinks. Just by looking at the can designs and flavor varieties, you can see how closely Aldi's products resemble some of the bigger energy drink brands, such as Monster, Alani Nu, and Celsius.
Silicon Valley food
fromTasting Table
1 month ago

15 Caffeine-Free Drinks At Dutch Bros, Ranked - Tasting Table

Dutch Bros offers extensive caffeine-free beverage options, but quality varies significantly across their menu, with some drinks excelling while others fall short of expectations.
Coffee
fromTasting Table
1 month ago

The Popular Coffee Chain To Avoid If You Want To Order Matcha - Tasting Table

Dunkin' matcha drinks are low-quality due to excessive sugar and fruit pectin, resulting in overly sweet taste and gritty consistency that masks the authentic matcha flavor.
Food & drink
fromDaily News
2 months ago

Gen Z hates diet sodas, but loves them with 'Zero Sugar' branding

Beverage makers are shifting marketing from Diet to Zero Sugar to attract younger, wellness-minded consumers and drive growth in no-calorie soda sales.
Marketing
fromThe Drum
2 months ago

How Pepsico and Mondelez are tackling their biggest challenge to date - turning marketing into a revenue center

PepsiCo and Mondelez are acting as publishers, producing high-quality, sellable branded content to monetize marketing, counter ad-blocking, and sustain brand-funded growth.
Cocktails
fromInsideHook
2 months ago

Ready-to-Drink Cocktails Got a Lot More Popular in 2025

Ready-to-drink cocktails grew sharply in 2025 while vodka, cordials, and American whiskey declined; malt-based seltzers lost share as spirits-based RTDs gained.
Food & drink
fromFood & Beverage Magazine
2 months ago

Pepsi Prebiotic Cola Now Available Nationwide: A Game Changer in the Beverage Industry - Food & Beverage Magazine

Pepsi Prebiotic Cola pairs classic Pepsi flavor with 3g prebiotic fiber, no artificial sweeteners, 5g sugar, and 30 calories per can.
Food & drink
fromFood & Beverage Magazine
2 months ago

Five Beverage Trends to Watch in 2026 - Food & Beverage Magazine

Premium juices will drive culinary beverage programs in 2026, blending chef-driven techniques with celebratory nonalcoholic options and snackable tasting formats to elevate guest experience.
fromFood & Beverage Magazine
2 months ago

Cherry on Top: Coca-Cola Expands Portfolio with New Cherry Float and Diet Coke Cherry - Food & Beverage Magazine

The beverage giant is going all-in on cherry-flavored goodness with the launch of Coca-Cola Cherry Float and the long-awaited nationwide return of Diet Coke Cherry, and they're doing it just in time to celebrate 40 years of cherry innovation. Starting February 2026, retailers across the U.S. and Canada are stocking shelves with these new additions, giving consumers more cherry-forward options than ever before.
Food & drink
fromFood & Beverage Magazine
2 months ago

Pepsi Prebiotic Cola Now Available Nationwide: A Game Changer in the Beverage Industry

Pepsi Prebiotic Cola stands out in the crowded cola market for several reasons: No Artificial Sweeteners: Unlike many soft drinks, Pepsi Prebiotic Cola is free from artificial sweeteners, making it a more appealing choice for those looking to reduce their intake of synthetic additives. Low Calorie Count: At just 30 calories per can, this cola provides a guilt-free indulgence for those watching their caloric intake.
Food & drink
Food & drink
fromThe Verge
2 months ago

Beyond Meat's protein soda might be its last chance and best hope

Beyond Meat launched Beyond Immerse, a plant-based protein soda representing a strategic pivot from meat alternatives toward protein beverages.
Food & drink
fromBusiness Insider
2 months ago

We tried Coca-Cola's fiber-enriched Diet Coke and have mixed feelings

2026 marks a major consumer shift toward fiber, and Coca-Cola's Diet Coke Fiber+ offers 5g soluble fiber with minimal taste differences.
fromFortune
2 months ago

Americans wake up and smell the coffee price surge-skipping Starbucks, brewing at home, and drinking Diet Coke for caffeine | Fortune

Years of steadily climbing coffee prices have some in this country of coffee lovers upending their habits by nixing café visits, switching to cheaper brews or foregoing it altogether. Coffee prices in the U.S. were up 18.3% in January from a year ago, according to the latest Consumer Price Index released on Friday. Over five years, the government reported, coffee prices rose 47%. That extraordinary rise has brought some to take extraordinary measures.
Coffee
fromBusiness Insider
2 months ago

Starbucks wants to be your afternoon wellness stop with protein drinks and fiber snacks

Starbucks is in its wellness era. The coffee giant is doubling down on healthy drink and snack options, because that's "how people want to eat," especially in the afternoon, CEO Brian Niccol said during Starbucks' first-quarter earnings report on Wednesday. "You'll continue to see us push against the health and wellness platform going forward," Niccol said. "In beverage, I think it is going to be this personalized energy that can be executed as still, sparkling, and blended, so there's a pipeline for that platform."
Food & drink
fromTasting Table
2 months ago

The Twice-Failed Coca-Cola Flavor No One Misses At All - Tasting Table

After initial testing in France, the product was released to the United States in 2006, an idea meant to appeal to the novelty of the beverage market at the time, with a name that fit the minimalist trend of the era. Even though several other unique Coke flavors from around the world might have been a hit in the U.S., Coca-Cola Blāk absolutely bombed with consumers and was pulled from shelves just two years after launching.
Food & drink
Food & drink
fromTasting Table
2 months ago

Drink These 5 Beverages For A Magnesium Boost - Tasting Table

Magnesium supports over 300 biochemical processes and can be substantially increased through dietary choices and magnesium-rich beverages such as soy milk.
fromBevindustry
1 month ago

Truly makes dreams come true with pack

Truly Hard Seltzer is making dreams come "truly" this winter with its limited-edition offering: the Truly Dream Pack. Available nationwide starting through winter, this limited-edition pack was created in collaboration with French artist Laura Norman (A.K.A. Launorma), the collection features four all new, bold flavors. The lineup's new flavors are as follows: * Strawberry Stardust: Juicy strawberry meets delicate, floral lychee for a sweet, exotic twist * Citrus Clouds: Bright mandarin bursts with zesty citrus for a crisp, sun-soaked sip
Food & drink
fromTasting Table
2 months ago

Here's The Best Protein Bar Brand On Store Shelves - It Tastes Like Candy - Tasting Table

Fulfil took the top spot in Tasting Table's rankings of protein bar brands, for its chocolate-forward flavors and protein content, boasting at least 15 grams per serving. With a dessert-inspired tastes, these bars resemble a sweet treat while still delivering on the nutrients. Tasting Table's rankings highlight the triple chocolate and chocolate salted caramel flavors but other options also include chocolate hazelnut, chocolate peanut caramel, and chocolate peanut butter with Reese's flavor.
Food & drink
Food & drink
fromBoston Herald
2 months ago

Gen Z hates diet sodas, but loves them with 'Zero Sugar' branding

Zero Sugar sodas have become the primary focus of major soda marketing, outpacing Diet products and driving recent category growth among younger consumers.
fromABC7 Los Angeles
2 months ago

After 80 years, Minute Maid's frozen canned juices are getting put on ice

Minute Maid helped make orange juice a year-round morning staple in 1946, when it started shipping cans of frozen juice around the U.S. But 80 years later, the brand's parent company is halting sales of frozen juice concentrates in the U.S. and Canada, saying it wants to focus on the fresh juices that customers now prefer. "We are discontinuing our frozen products and exiting the frozen can category in response to shifting consumer preferences," The Coca-Cola Co., which owns Minute Maid, said Wednesday in a statement.
Food & drink
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