#equinox

#equinox

On the left of one such billboard is a startling reality-bending image of former Canadian Prime Minister Justin Trudeau coiled around a stripper pole. Another billboard features an echo of the much-memed deepfake of Pope Francis in a stylish puffer coat. On the right of both billboards is an, evidently real, often sweaty, intimidatingly fit person in workout gear. Across both is the tagline, "Question Everything but Yourself," followed by the now familiar "Equinox It's not Fitness. It's Life."

Thanks to the perfect blend of markdowns, buyer incentives and end-of-quarter discounts, you can get in the driver's seat of a brand new Chevy Equinox EV LT for under $10 per month.

"Really helping out there," mocked Facebook user Eric Smith.

Bindu Shah's appointment as CMO and CDO at Equinox marks a strategic effort to enhance marketing and digital strategies, focusing on brand awareness and member retention.