#gucci-creative-direction

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Fashion & style
fromEsquire
1 week ago

You Can Already Shop Demna's First Collection for Gucci

Demna's first Gucci collection launches online one week after its Milan runway debut, breaking the traditional six-month wait and introducing a new shopping model for high fashion.
Fashion & style
fromAnOther
1 week ago

At Demna's Suctioned, Sculptured New Gucci, It's Sex He's Selling

Demna's Gucci debut reflects broader cultural appeal beyond fashion's echo chamber, reviving Tom Ford's era of sex appeal and heritage mythology through archival research and reinstatement of iconic branding elements.
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