#high-income-shoppers

[ follow ]
E-Commerce
fromBusiness Insider
1 week ago

Walmart's growing share of high-income shoppers helped its e-commerce business turn into a powerhouse

Walmart's e-commerce reached full profitability in 2025, gained higher-income customers, and grew online sales nearly 25% to over $150 billion.
fromBusiness Insider
5 months ago

Macy's says more than half its customers have a household income of $100,000, and that's helping its turnaround

CEO Tony Spring told investors on Macy's earnings call that higher-income households are driving part of the recovery. Spring said that more than 50% of Macy's customers come from households earning over $100,000. "While we have exposure to lower income levels, it's not nearly what it was," he said, adding that Macy's also reaches more affluent consumers through its Bloomingdale's brand. "I think as you go by income level, you certainly see a healthier performance in the higher tiers of income."
Business
[ Load more ]