The Brain Science Here's where neuropsychology enters the vineyard. The human brain's relationship with wine is deeply emotional and multisensory. When we taste wine, our orbitofrontal cortex integrates sensory information with memory and emotion; it's why a particular bottle might remind us of our grandmother's kitchen or that study-abroad summer in Tuscany. This neural complexity is what makes wine special, and it's also what makes AI's role in the industry controversial.
One good test on the AI bubble is to recognize that Nvidia has now millions of Nvidia GPUs in every cloud. We're everywhere and if you try to rent an Nvidia GPU these days, it's so incredibly hard. The spot price of rentals is going up. Not just the latest generation, but two-generation-old GPUs,