fromFortune
6 days agoYouTuber Logan Paul cashes in $16.5 million for his Pokemon card. It's vindication for the 'armchair quarterbacks yelling from the sidelines,' he says | Fortune
The YouTuber turned social media mogul and entrepreneur turned heads in 2022 when he paid $5.3 million for a single Pokémon card-an ultra-rare Pikachu Illustrator-making it the most expensive ever sold at a private sale. But Paul didn't stash it away in a vault. He wore the card in a diamond-encrusted chain to major events, including into the WWE wrestling ring, turning a niche collectible into a piece of performance art-and personal branding. On Sunday night, the gamble paid off.
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