#media-and-editorial-change
#media-and-editorial-change

[ follow ]

#social-media #advertising #creator-economy #journalism #influencer-marketing #retail-media #marketing

fromThe Phoblographer

Where I'd Like the Phoblographer to Go in Modern Journalism

Phoblographer aims to transition to a subscription model to eliminate banner ads and sustain its operations financially.

Social media marketing

5 Tips to Amplify your Social Strategy

Social media is essential for brands to engage audiences and grow their business through a multichannel approach and consistent content delivery.

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.

fromModern Retail

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.

fromModern Retail

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.

more#retail-media

Artificial intelligence

fromwww.theguardian.com

Could AI write this column? In a world of slop-inion, I'm certifying myself human | Peter Lewis

AI misuse is transforming op-eds into low-quality content, raising ethical concerns about authorship and originality.

fromwww.socialmediatoday.com

Meta announces date for 2026 Conversations event

Meta's 2026 Conversations conference will focus on innovations in messaging and AI integration for business.

fromThe Hollywood Reporter

Social Media Powers Online's Ad Market Dominance, and Meta Eats 70 Percent of That Pie

Online advertising, particularly social media, is projected to dominate the global advertising market, reaching $1.5 trillion by 2030.

fromDoggodigest

Pets Make Better Social Media Influencers Than People, Study Finds - Doggodigest

Pets, especially dogs, are more trusted social media influencers than humans, according to recent research.

Startup companies

30 Under 30 Europe Media & Marketing 2026: How Gen AI And The Creator Economy Are Forging The Next Frontier Of Media

Marius Meiners co-founded Peec.ai, an AI startup that helps brands optimize their presence in chatbot responses.

fromFast Company

How we make decisions, and how to reach people who've already made up their minds

The Elaboration Likelihood Model explains how motivation and ability influence how people process persuasive information through central and peripheral routes.

fromwww.mediaite.com

CNN Anchor Flat-Out Calls Trump Liar Over Bonkers Jesus Post: He Deleted It and Lied About It'

Phillip: Tonight, an uncharacteristic move by President Trump after significant blowback from both the left and the right, he's now deleted this A.I.-generated post depicting himself as Jesus. But according to him, that isn't the likeness of Jesus.

Humor

Europe politics

The World

Hungary's election results show a significant shift as Peter Magyar defeats Viktor Orban after four terms.

Higher education

Student journalists may produce a quarter million bylines a year. Here's what that looks like - Poynter

Student journalists are actively producing a significant volume of work, contributing to campus life and press freedom despite challenges faced by student media.

fromABC7 Los Angeles

Beyond breaking news: local reporter follows his passion for film making

Sean Au emphasizes the emotional connection movies create between characters and audiences, inspiring his journey as a filmmaker.

fromEntrepreneur

3 Ways Thought Leaders Can Create Immediate Value For Their Audiences

Real influence requires a unique perspective; audiences seek actionable insights from credible thought leaders.

Creator scandals have turned morality clauses into brands' go-to exit strategy

Brands use morality clauses to terminate partnerships with creators when they become liabilities, allowing unilateral power without explanation.

fromwww.theguardian.com

Two super hosts team up for a fun new series: best podcasts of the week

The first episode challenges Shakespeare's vision of a villainous Richard III, while a future episode will consider the Ross and Rachel of early modern history, Henry VIII and Anne Boleyn.

Podcast

Online Community Development

The Future of Marketing is Community

Consumers prefer authentic connections over AI-generated content, emphasizing the importance of community in building trust and credibility.

Marketing

The Great Marketing Declutter are you surviving, striving, or thriving

Online Community Development

The Future of Marketing is Community

Consumers prefer authentic connections over AI-generated content, emphasizing the importance of community in building trust and credibility.

The Great Marketing Declutter are you surviving, striving, or thriving

Marketers must identify their group—survivors, strivers, or thrivers—to navigate challenges effectively in a disrupted environment.

Media industry

Social traffic kinda stinks for news publishers now, in 3 charts

Media industry

BREAKING: These are the kinds of news tweets that perform best

Social media marketing

fromEntrepreneur

This Social Media Tactic Turns Followers Into Devoted Superfans

Real customer loyalty is built on consistency, not just chasing viral moments.

Social media marketing

How Social Media Algorithms Work: Simple Tips to Boost Feed Visibility Fast

Social media algorithms prioritize content based on user engagement, timing, and quality to maximize user activity on the platform.

Social media marketing

They Knew, They Didn't Care, & We Are All Paying For It

Social media platforms like Instagram have been found liable for mental health damage to young users, with internal documents revealing harmful strategies targeting teens.

Social traffic kinda stinks for news publishers now, in 3 charts

Social media traffic to news publishers has significantly declined, with Twitter traffic down 70% since 2022.

BREAKING: These are the kinds of news tweets that perform best

Links in tweets negatively impact engagement for news publishers.

Social media marketing

fromEntrepreneur

This Social Media Tactic Turns Followers Into Devoted Superfans

Real customer loyalty is built on consistency, not just chasing viral moments.

Social media marketing

How Social Media Algorithms Work: Simple Tips to Boost Feed Visibility Fast

Social media algorithms prioritize content based on user engagement, timing, and quality to maximize user activity on the platform.

Social media marketing

They Knew, They Didn't Care, & We Are All Paying For It

Social media platforms like Instagram have been found liable for mental health damage to young users, with internal documents revealing harmful strategies targeting teens.

more#social-media

Social media marketing

YouTube livestreams will now hold back ads during peak engagement to protect the vibe | TechCrunch

YouTube will hold back ads during peak chat engagement to enhance viewer experience and reward supporters with ad-free moments.

fromwww.socialmediatoday.com

YouTube expands C-SPAN partnership

YouTube expands partnership with C-SPAN to enhance access to civic content and political events for U.S. viewers.

Social media marketing

YouTube livestreams will now hold back ads during peak engagement to protect the vibe | TechCrunch

YouTube will hold back ads during peak chat engagement to enhance viewer experience and reward supporters with ad-free moments.

fromwww.socialmediatoday.com

YouTube expands C-SPAN partnership

YouTube expands partnership with C-SPAN to enhance access to civic content and political events for U.S. viewers.

fromMobile World Live

Meta poised to take Google ad revenue crown

Meta Platforms will surpass Google in total advertising revenue by 2026, marking a significant shift in the digital advertising landscape.

Artificial intelligence

fromwww.nytimes.com

Video: Why Is Everyone Spooked by Claude Mythos Preview?

Claude Mythos Preview by Anthropic can identify zero-day exploits in software faster than human teams, raising significant implications for cybersecurity.

Startup companies

fromHarvard Business Review

The Challenges of Scaling a Technology for Social Good

Access to safe sanitation is critical for over three billion people, impacting public health, gender equity, and economic development.

fromThe Phoblographer

Our Staff is All Human. Can Other Publications Say the Same?

Phoblographer aims to reduce reliance on big photo retailers and banner ads by promoting a subscription model for sustainability.

'I'm playing the long game': Journalists are striking out alone and discovering the business is toughest beat of all

Independent journalism has potential but struggles with business fluency, as many journalists lack developed strategies for monetization.

Social media marketing

fromwww.socialmediatoday.com

Meta updates Threads API with more third-party app integration

Meta updates Threads API to enhance social media management tools and expand posting options.

fromExchangewire

Ad Quality is a Monetisation Problem: What Publishers Need to Do Now

Publishers must proactively improve ad quality to enhance user experience and monetization outcomes.

Artificial intelligence

How a "New York Times" Puff Piece Missed the Toxic Creed of the Tech Oligarchy

The New York Times profiled a questionable AI healthcare start-up, Medvi, overlooking serious legal and ethical concerns behind its business model.

#ai-in-publishing

Digiday+ Research: Publishers favor generative AI over predictive AI

Publishers prefer generative AI over predictive AI for various workflows, finding it more effective in editorial tasks and creative processes.

Digiday+ Research: Publishers favor generative AI over predictive AI

Publishers prefer generative AI over predictive AI for various workflows, finding it more effective for tasks like sales, creative production, and marketing.

Digiday+ Research: Publishers favor generative AI over predictive AI

Publishers prefer generative AI over predictive AI for various workflows, finding it more effective in editorial tasks and creative processes.

Digiday+ Research: Publishers favor generative AI over predictive AI

Publishers prefer generative AI over predictive AI for various workflows, finding it more effective for tasks like sales, creative production, and marketing.

more#ai-in-publishing

Social media marketing

fromTechRepublic

X Cuts Clickbait Payouts and Exposes a Creator Program Problem - TechRepublic

X is reducing payouts for clickbait content, penalizing creators while maintaining the problematic structure that incentivizes such behavior.

How To Move From Paid Social Reach To Owned 1P-Data-Driven Connections

Brands are shifting focus from paid social ads to building direct relationships with customers through first-party data and owned channels.

Social media marketing

The 'Carl's a mess' trend shows conversation outperforms

Earning attention requires participation and relatability, as cultural trends reflect real behaviors and invite audience engagement.

impact.com acquires Pressboard, providing publishers with a best-in-class platform for branded content as digital advertising is deprioritised

Acquisition enhances publishers' tools to adapt to changing consumer attitudes towards advertising, improving partnerships and revenue generation.

#creator-economy

Social media marketing

The Next Job Pivot: Professionals Becoming Creators - and Cashing In

A new tier of content creators is emerging, supporting themselves with niche audiences and expertise, reshaping the creator economy.

Marketing

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.

Social media marketing

The Next Job Pivot: Professionals Becoming Creators - and Cashing In

A new tier of content creators is emerging, supporting themselves with niche audiences and expertise, reshaping the creator economy.

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.

more#creator-economy

fromExchangewire

Huffpost UK adopts Taboola's DeeperDive GenAI

HuffPost UK has adopted DeeperDive, a Gen AI answer engine, enhancing user engagement with instant, trustworthy content sourced from their own journalism.

A Blueprint for the Future of TV Advertising

Clichés, assumed wisdom, best practices, and dogma hinder innovation in the media industry, necessitating courage and creativity for future success.

Can Puck reinvent news for the influencer age?

Puck combines influencer economy incentives with traditional journalism, offering equity and revenue sharing to its star reporters.

Social media marketing

fromFast Company

'How could you ask me that question?' Looksmaxxer Clavicular storms out of '60 minutes' interview

Clavicular, a looksmaxxer, uses extreme methods for self-improvement and rejects ties to the incel community despite controversial actions.

fromBloomberglaw

Meta Cases Put Social Media Platforms at Securities Fraud Risk

Social media platforms face new legal challenges regarding their role in facilitating fraudulent securities schemes.

The Biggest Missed Opportunity in Social Media Has Nothing to Do With Marketing

Brands must transition from social listening to social doing to leverage insights for transformative action.

Independent journalists are mission-driven, but financially strained, a new report says

Financial sustainability remains elusive for creator journalists, with many struggling to fund their lifestyles through content creation alone.

Online Community Development

The next phase of social strategy: Giving audiences ownership of the story - PR Daily

Brands are shifting from broadcasting authenticity to enabling audience ownership through participatory experiences and community involvement.

fromExchangewire

Rewriting the Rules of Ad Tech: Intent-Driven Discovery, Meaningful Human Connections, and Transparency

AI and privacy are pivotal forces reshaping the ad tech industry in 2026.

#ai-influencers

Social media marketing

fromMail Online

Co-AI-chella! AI influencers cash in on the California music festival

AI influencers are generating significant content and revenue from events like Coachella despite not being real individuals.

Social media marketing

fromThe Atlantic

How Fake People Became Real Influencers

AI influencers are flooding social media, creating a new kind of fatigue where authenticity may no longer matter.

Social media marketing

fromMail Online

Co-AI-chella! AI influencers cash in on the California music festival

AI influencers are generating significant content and revenue from events like Coachella despite not being real individuals.

Social media marketing

fromThe Atlantic

How Fake People Became Real Influencers

AI influencers are flooding social media, creating a new kind of fatigue where authenticity may no longer matter.

more#ai-influencers

Social media marketing

fromwww.theguardian.com

Social media was once a great global conversation. Now it's just individuals locked into their own private worlds | Tom Whyman

Twitter once felt like a global conversation platform that shaped personal relationships and values, but usage has significantly declined over time.

Do links hurt news publishers on Twitter? Our analysis suggests yes

Links in tweets negatively impact engagement for news publishers on Twitter.

Social media marketing

fromwww.theguardian.com

Social media was once a great global conversation. Now it's just individuals locked into their own private worlds | Tom Whyman

Twitter once felt like a global conversation platform that shaped personal relationships and values, but usage has significantly declined over time.

Do links hurt news publishers on Twitter? Our analysis suggests yes

Links in tweets negatively impact engagement for news publishers on Twitter.

3 ways PR teams can understand how AI sees their brand

AI is reshaping brand perception, requiring PR teams to understand AI-generated narratives for effective communication strategies.

The Baltimore Banner's parent nonprofit acquires the Pittsburgh Post-Gazette

Pittsburgh Post-Gazette will not shut down as it is acquired by the Venetoulis Institute for Local Journalism.

Social media marketing

X slashes aggregator payouts to boost original creators

X platform will reduce payouts to aggregation accounts to prioritize and reward original content creators.

The Content Strategy Mistake Almost Every Founder Makes

Timeliness and relevance are crucial for story selection in newsrooms, overshadowing credentials and personal achievements.

To Get Powerful Publicity, Build A Narrative Strategy

Building a clear, consistent narrative strategy is essential for organizations to connect with stakeholders and achieve sustainable success.

Social media marketing

Finding The Right Influencers For Your Brand

Brands should combine intuition with data analytics to select the right creators for collaborations.

In Graphic Detail: New data shows publishers face growing AI bot, third-party scraper activity

A third-party scraper economy is emerging, complicating content protection for publishers as multiple vendors harvest and resell their data.

X says it's reducing payments to clickbait accounts | TechCrunch

Bier stated, 'It became abundantly clear: flooding the timeline with 100 stolen reposts and clickbait everyday crowded-out real creators and hurt new author growth.' He emphasized that X will not compensate for manipulation of the program or its users.

Social media marketing

How the Internet Broke Everyone's Bullshit Detectors

Synthetic media is reshaping information warfare, prioritizing speed and virality over accuracy in online content.

The Indie News Queen Who's Not Done Pissing Off the Powerful

Amy Goodman, a prominent journalist, is the focus of the documentary 'Steal This Story, Please!', showcasing her relentless pursuit of truth.

Social media marketing

The Age Of "Interest Media" Is Here-Here's How Your Business Can Tap In

The 'interest media' era allows small businesses to reach potential customers beyond follower numbers through personalized content.

Saving local news also means saving the archives - Poynter

Loss of local news archives leads to a significant loss of memory, culture, identity, and reality.

fromThe Hollywood Reporter

Top Influencers' Secret Weapon for Engagement Might Be Replaced by AI

Evan Stanfield's marketing agency Clipping Culture utilizes freelancers to create shortform videos, while AI technology is increasingly used in video editing and production.

Stop blaming Big Tech. Start rebuilding journalism

Fighting Big Tech for compensation is not the main battle for journalism's survival; rebuilding trust and embracing technology is essential.

Media industry

How newsrooms are bringing their archives to life

Stop blaming Big Tech. Start rebuilding journalism

Fighting Big Tech for compensation is not the main battle for journalism's survival; rebuilding trust and embracing technology is essential.

How newsrooms are bringing their archives to life

News organizations are repurposing archives to create new stories and engage audiences, moving beyond simple reprints.

more#journalism

Social media marketing

A landmark ruling is reshaping social media. Communicators should pay attention. - PR Daily

A court ruling holds social media platforms accountable for addictive designs impacting user mental health.

Social media marketing

fromPsychology Today

It's Helpful to Treat Sharing Fake News as a Moral Issue

Explicitly discussing the ethics of sharing fake news reduces the intention to share it.

Social media marketing

Flipboard's new 'social websites' help publishers and creators tap into the open social web | TechCrunch

Flipboard launched social websites, enabling creators to consolidate content and build communities around their work on decentralized platforms.

fromFast Company

How AI agents are changing journalism

Working agentically with AI tools significantly enhances productivity and shifts focus from task execution to outcome management.

fromFast Company

Why societal change and technology may be key to Americans regaining trust in the news media

New models for news dissemination are needed to restore trust and adapt to younger consumers' habits.

fromFast Company

What the 'AI inflection point' means for journalism

AI agents will centralize knowledge work, rewarding singular authoritative stories while devaluing repetitive, high-volume news output.

Journalism lost its culture of sharing. Here's how we rebuild it

If you've worked in a technical role in news for long enough, you likely remember when the "show your work" spirit was everywhere. Newsroom nerds shared code on GitHub, swapped tips on social media and unfurled long blogs guiding others on how to get things done. You might also have a vague sense that - like reaction GIFs, demotivational posters, and that guy who sang "Chocolate Rain" - you're seeing less of it these days.

Media industry

Newsrooms are taking comments seriously again

Reader comment sections are resurging as publishers reinvest in moderated, subscriber-gated or automated-comment systems to drive engagement and revenue.

Is it hypocritical for news publishers to complain about tech companies' platforms - but still be on them?

Publishers criticize dominant platforms yet continue using them because audience reach and incremental revenue outweigh motives to disentangle.

Breaking the News? Journalism in the Age of AI

Journalism is essential to information ecosystems and must be protected and financed as a public good amid generative AI, unregulated tech giants, and disinformation.

[ Load more ]