#motion-picture-association
#motion-picture-association
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fromNBC Los Angeles
1 week agoMotion Picture Association hits Instagram with cease-and-desist over 'PG-13' label
"The MPA has worked for decades to earn the public's trust in its rating system," Naresh Kilaru, a lawyer for the MPA, said in an Oct. 28 letter to Meta. "Any dissatisfaction with Meta's automated classification will inevitably cause the public to question the integrity of the MPA's rating system," Kilaru added in the letter, which was shared with NBC News on Wednesday.
Film
fromVulture
1 week agoInstagram Got a Cease-and-Desist Over PG-13 Ratings
The MPA has suggested that Meta's ratings can't be aligned at all if the company doesn't follow the MPA's 'curated process'; the cease-and-desist letter asserts that Meta's content restrictions instead 'appear to rely heavily on artificial intelligence or other automated technology measures.' While the organization said it hopes to resolve this dispute 'amicably without litigation,' it doesn't seem as though Instagram's parent company is backing down.
Media industry
Film
fromVariety
1 month agoMotion Picture Association Distances Itself From Instagram's 'PG-13' Content-Blocking Feature for Teens, Says Meta Did Not Contact Trade Group Beforehand
Instagram will guide teen accounts by PG-13 standards; the MPA was not contacted and denies any link to the film-rating system.
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