#neuro-contextual
#neuro-contextual
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#contextual-advertising #ai-in-advertising #privacy-first-advertising #privacy-focused-adtech #engagement
Marketing tech
fromDigiday
7 months agoHow AI-backed neuro-contextual technology is improving ad targeting
Neuro-contextual ad targeting utilizes AI to deeply understand consumer behavior, surpassing traditional methods.
The shift to neuro-contextual targeting improves ad relevance by focusing on audience emotions and intentions.
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