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#advertising
fromExchangewire
5 hours ago
Marketing tech

FreeWheel's AI-Driven Context Engine Enables Global Contextual Targeting Across Premium Video

FreeWheel launched Context Engine, an AI-driven feature enhancing ad alignment with premium video content, improving brand recall and engagement.
fromAdExchanger
5 days ago
Marketing

The Price And Promo Paradox; YouTube's Interactive TV Push | AdExchanger

Online advertisers must balance product pricing and ad spending to maintain market presence and customer engagement.
Marketing tech
fromExchangewire
5 hours ago

FreeWheel's AI-Driven Context Engine Enables Global Contextual Targeting Across Premium Video

FreeWheel launched Context Engine, an AI-driven feature enhancing ad alignment with premium video content, improving brand recall and engagement.
Marketing
fromAdExchanger
5 days ago

The Price And Promo Paradox; YouTube's Interactive TV Push | AdExchanger

Online advertisers must balance product pricing and ad spending to maintain market presence and customer engagement.
Wearables
fromCGMagazine
4 hours ago

BEACN Creates A Voice-First Headset, Releasing Spring 2026

BEACN launched a premium wireless headset focused on delivering high-quality voice and sound for online communication.
#youtube
fromTechCrunch
3 hours ago
Social media marketing

YouTube livestreams will now hold back ads during peak engagement to protect the vibe | TechCrunch

Television
fromMakeUseOf
2 weeks ago

This free web app turns YouTube into a cable TV experience - and it's my favorite way to watch ad-free

Channel Surfer transforms YouTube into a nostalgic cable TV experience, offering a free, ad-free viewing option with a classic interface.
Mobile UX
fromSocial Media Today
2 months ago

YouTube Updates Video Management Options on Mobile

YouTube will consolidate mobile video-list entry points and redirect creators to their channel page after uploads so content management is centralized on channel tabs.
Social media marketing
fromTechCrunch
3 hours ago

YouTube livestreams will now hold back ads during peak engagement to protect the vibe | TechCrunch

YouTube will hold back ads during peak chat engagement to enhance viewer experience and reward supporters with ad-free moments.
Online marketing
fromThe Cool Down
2 days ago

YouTube users frustrated by unskippable 90-second-plus ads: 'I instantly went speechless'

YouTube users are frustrated with unskippable ads on the platform, leading to calls for better user experience.
Television
fromTechCrunch
6 days ago

As YouTube grows on TV, it eyes more interactive video across formats | TechCrunch

YouTube is enhancing interactive features for TV viewing as connected TVs account for a growing share of its watch time.
Television
fromMakeUseOf
2 weeks ago

This free web app turns YouTube into a cable TV experience - and it's my favorite way to watch ad-free

Channel Surfer transforms YouTube into a nostalgic cable TV experience, offering a free, ad-free viewing option with a classic interface.
#roblox
Video games
fromThe Verge
1 day ago

Roblox has games again

Roblox is returning to using the term 'games' instead of 'experiences' to better resonate with users and reflect its platform.
Video games
fromThe Verge
1 day ago

Roblox has games again

Roblox is returning to using the term 'games' instead of 'experiences' to better resonate with users and reflect its platform.
Gadgets
fromwww.engadget.com
3 hours ago

Sony Inzone's latest monitor boasts a blazing 720Hz panel for competitive gamers

Sony's new Inzone M10S II monitor features up to 720Hz refresh rate and costs $1,100, targeting dedicated gamers.
Marketing
fromThedrum
18 hours ago

A Blueprint for the Future of TV Advertising

Clichés, assumed wisdom, best practices, and dogma hinder innovation in the media industry, necessitating courage and creativity for future success.
Online marketing
fromAdExchanger
1 day ago

On3 Tries AI Recommendations To Keep Engagement In Its Home Court

Publishers are focusing on maximizing revenue per session to counteract declines in traffic from search and social media.
#spotify
Podcast
fromRAIN News
4 days ago

Spotify enables a pure audio experience with new video-off setting

Spotify introduces toggles to disable video features, returning focus to audio experiences.
Podcast
fromEngadget
5 days ago

Spotify now lets you turn off all video

Spotify introduces universal video toggles, allowing users to disable video features for a more streamlined music experience.
#amazon-luna
Games
fromThe Verge
4 days ago

Amazon Luna axes third-party game purchases

Amazon Luna will restrict access to only its subscription games, removing third-party purchases and subscriptions by June 2026.
Video games
fromEngadget
4 days ago

Amazon Luna ends support for third-party subscriptions and game purchases

Amazon is discontinuing third-party integrations on Luna, affecting subscriptions and game access.
Games
fromThe Verge
4 days ago

Amazon Luna axes third-party game purchases

Amazon Luna will restrict access to only its subscription games, removing third-party purchases and subscriptions by June 2026.
Video games
fromEngadget
4 days ago

Amazon Luna ends support for third-party subscriptions and game purchases

Amazon is discontinuing third-party integrations on Luna, affecting subscriptions and game access.
#netflix
Television
fromVulture
4 days ago

Are Netflix and Apple TV Fighting?

Netflix has reverted to its own content player on Apple TV, removing several user-friendly features and causing dissatisfaction among users.
Board games
fromThe Verge
5 days ago

Netflix's TV games get a big boost with Jackbox collection

Netflix adds Jackbox's Drawful 2, Fibbage 4, and Quiplash 3 to its party game lineup, available for subscribers at no extra cost.
Games
fromEngadget
5 days ago

Netflix adds three Jackbox games to its TV app

Netflix adds Jackbox Party Essentials to its gaming lineup, offering three popular games for free to subscribers.
Games
fromTechCrunch
1 week ago

Netflix launches a standalone app for kids' games | TechCrunch

Netflix launches Netflix Playground, a standalone app for kids' games, featuring an ad-free experience and offline access.
Television
fromVulture
4 days ago

Are Netflix and Apple TV Fighting?

Netflix has reverted to its own content player on Apple TV, removing several user-friendly features and causing dissatisfaction among users.
Board games
fromThe Verge
5 days ago

Netflix's TV games get a big boost with Jackbox collection

Netflix adds Jackbox's Drawful 2, Fibbage 4, and Quiplash 3 to its party game lineup, available for subscribers at no extra cost.
Games
fromEngadget
5 days ago

Netflix adds three Jackbox games to its TV app

Netflix adds Jackbox Party Essentials to its gaming lineup, offering three popular games for free to subscribers.
Games
fromTechCrunch
1 week ago

Netflix launches a standalone app for kids' games | TechCrunch

Netflix launches Netflix Playground, a standalone app for kids' games, featuring an ad-free experience and offline access.
fromExchangewire
4 days ago

The Stack: Streaming Shake-Up

Tubi is pioneering a ChatGPT-native app launch, showcasing the integration of AI technology into streaming services and enhancing user engagement through innovative features.
Media industry
Video games
fromGameSpot
6 days ago

The Biggest New Game Releases Of April 2026

April 2026 features highly anticipated game releases including Starfield, Darwin's Paradox, and Pokemon Champions.
Gadgets
fromThe Verge
4 hours ago

Sony's new 1440p OLED gaming monitor seems a lot better than its first

The InZone M10S II OLED gaming monitor features significant updates, including improved brightness, contrast, and dual mode for competitive gaming.
#lazy-loading
Web design
fromGSMArena.com
1 week ago

Google Chrome will get lazy loading for video and audio elements

Lazy loading will soon include video and audio elements in Chrome 148, enhancing user experience by deferring loading of heavier content.
Web design
fromGSMArena.com
1 week ago

Google Chrome will get lazy loading for video and audio elements

Lazy loading will soon include video and audio elements in Chrome 148, enhancing user experience by deferring loading of heavier content.
Mobile UX
fromEngadget
3 days ago

X's messaging app, XChat, may be available soon

XChat is a new messaging app for X users, featuring end-to-end encryption and various privacy options, available for download on April 17.
Marketing tech
fromExchangewire
11 hours ago

OpenX Repositions as The Intelligent SSP to Simplify Advertising

OpenX rebrands to simplify digital advertising and enhance media quality standards amid increasing complexity in the industry.
DevOps
fromComputerWeekly.com
1 week ago

Net Insight introduces programmable video production network | Computer Weekly

Programmable Trust Boundaries enable predictable live media interconnection across distributed networks and cloud environments.
fromwww.socialmediatoday.com
1 week ago

X expands AI translations and adds in-stream photo editing

X's new AI-powered auto-translate option will enable users worldwide to read posts from other regions, enhancing accessibility and engagement across diverse languages.
Social media marketing
Apple
fromThe Verge
2 weeks ago

The mad dash to build the future of multimedia

A small team at Apple revolutionized multimedia by developing software-based video playback, eliminating the need for expensive hardware.
Marketing tech
fromAdExchanger
7 hours ago

Programmatic Live Sports Buying Is Starting To Get Less Complicated | AdExchanger

Live sports presents significant programmatic advertising opportunities, despite challenges in the buying process.
Tech industry
fromThe Verge
2 weeks ago

The surprise hit Nex Playground is the latest console to get a price hike

The rising costs of memory and storage components are unsustainable for consumer electronics companies.
fromZDNET
3 weeks ago

Opera GX for Linux is way more than great gaming browser - here's why

Opera GX on Linux offers a unique GX Control feature that allows users to manage memory limits, network limits, and control resource-heavy tabs, enhancing performance and user experience.
Web development
Marketing tech
fromExchangewire
5 days ago

2026 FIFA World Cup Viewing Set to Fragment Across Linear & Streaming in UK, Nexxen Forecast Finds

Nexxen launched a predictions report on UK viewership for the 2026 FIFA World Cup, highlighting shifts in viewing habits and audience engagement.
Video games
fromArs Technica
6 days ago

Valve brings native Steam Link app to Apple's Vision Pro

Steam Link is coming to Apple's Vision Pro, enabling wireless streaming of traditional games from Steam libraries on nearby Macs or PCs.
EU data protection
fromwww.theguardian.com
3 weeks ago

Uefa plans to offer Champions League streaming service direct to fans

UEFA plans to launch a direct-to-consumer streaming service for Champions League matches starting in the 2027-2031 rights cycle, potentially beginning in major Asian markets like Indonesia or India.
Marketing tech
fromAdExchanger
5 days ago

Inside RTL's Plan To Aggregate Europe's Fragmented TV And Video Supply | AdExchanger

Europe's video ad market is fragmented, requiring tailored strategies for global advertisers due to diverse languages, currencies, and regulations.
Media industry
fromExchangewire
4 weeks ago

Shifts in Streaming: Competition, Collaboration, and Consolidation

Paramount's $111 billion acquisition of Warner Bros creates a streaming giant with 200 million subscribers, consolidating major entertainment assets and reshaping the competitive TV landscape.
fromMUO
1 month ago

I finally found a way around the infuriating YouTube fullscreen bug

When users click the three dots on the side of the ad in an attempt to dismiss it, nothing happens, no matter how many times they click. Some are unable to access a "Dismiss" command at all. Still other users report the ads going away by themselves in around 30 seconds or a minute. But sometimes, the ads persist.
Privacy technologies
Marketing tech
fromExchangewire
2 weeks ago

30% of Open-Web Video Players Shrink After Page Load, Finds Picnic

Nearly 1 in 3 open-web video players change size after loading, impacting how video impressions are classified and valued.
Television
fromThe Verge
1 month ago

Peacock's NBA streams are going vertical

Peacock launches native vertical video format for live NBA games, eliminating the need to rotate phones, using algorithm-based player tracking and automatic zoom functionality.
fromtechsciencetoday
1 month ago

Something Has Changed About Amazon Fire TV - And It's Actually Not Half Bad

Previously, users only saw a generic "Learn More" button beneath an ad for a movie or show. You couldn't tell whether the content was free or carried a price tag. Now, Amazon introduced more buttons to make things less ambiguous. They launched buttons titled "Watch Free," "Watch Now," or "Watch Live" that are supposed to improve transparency.
Gadgets
Marketing tech
fromAdExchanger
4 weeks ago

Why ads.txt Needs To Evolve For Connected TV | AdExchanger

CTV supply chain trust requires transparency and accurate representation of complex monetization arrangements, not elimination of complexity through supply chain consolidation.
Video games
fromEngadget
1 month ago

I guess this wasn't an Xbox after all

Microsoft has discontinued its 'This is an Xbox' marketing campaign by removing the original blog post from Xbox Wire.
Marketing tech
fromExchangewire
1 month ago

OpenX & TVision Launch First Supply-Side Attention Targeting Solution for CTV

OpenX launches Attention Targeting for CTV, enabling real-time targeting of high-engagement viewers using TVision's attention measurement data combined with bidstream signals.
fromThe Drum
2 months ago

How entertainment is becoming a 'connected, intelligent ecosystem' for commerce media

At some point, the industry stopped arguing about whether content drives commerce and started living in the reality where the two are indistinguishable. "Content, commerce and technology are really coming forward in a special way and recognition that there aren't disparate separate systems any longer," says Cara Pratt, president of global retail and media at Circana. "There really is one connected, cohesive, intelligent ecosystem that is fueling discovery, fueling conversion and purchase."
E-Commerce
Music
fromBusiness Matters
2 months ago

Scaling the Charts: A Business Case for Accelerating Digital Streaming Momentum

Online music platforms increase access and tracking, while consistent releases, strategic promotion, and audience engagement drive sustained chart success and revenue growth.
UX design
fromTechCrunch
1 month ago

Amazon Fire TV's new interface is now rolling out in the U.S. | TechCrunch

Fire TV's redesigned interface emphasizes content discovery, simplifies navigation with icon-labeled tabs, expands pinned apps to 20, and applies cleaner visual design.
fromTelecompetitor
2 months ago

Survey: Is the streaming infrastructure ready for some football?

Content delivery network provider Netskrt's "State of the ISP Survey" found that live sporting events are the global infrastructure's most daunting streaming challenge and that the biggest worry is traffic generated by American football. The long-term study - conducted between May and August 2025 - includes input from 55 global internet service providers (ISPs). Almost eight in ten survey respondents (78%) said sports cause them the most concern related to streaming reliability. Of these, 70% pointed to American football as the most challenging sport to deliver. International football (soccer) is quickly approaching similar levels.
Soccer (FIFA)
Television
fromTechCrunch
1 month ago

Amazon is rolling out a redesigned Fire TV app | TechCrunch

Amazon's redesigned Fire TV mobile app now enables content discovery, watchlist management, and remote playback directly from smartphones, expanding beyond its previous remote-only functionality.
fromAdExchanger
2 months ago

The Three-Letter Acronym From Hell; Streaming The Hits | AdExchanger

The agency is flush with cash; it now has a larger budget than the FBI. To the point that ICE has, in fact, acquired two mobile data-capture companies, including Penlink, a longtime Department of Homeland Security vendor. The company tracks and maps purchasable or scrapable data from data brokers, pictures or videos posted on social media and geo-fencing, to name a few. Penlink's tech can even delve into or extract info from someone's phone, such as contacts, calendar events, chat messages and more.
Privacy technologies
Mobile UX
fromTech Times
2 months ago

Netflix Reinvents Its Mobile App to Compete in a Social-First Video Era

Netflix is redesigning its mobile app toward a mobile-first, social, short-form experience with vertical swipeable feeds to reduce discovery friction and compete for user attention.
Media industry
fromObserver
2 months ago

Social Platforms Are Moving Onto TV Screens-Industry Experts Explain Why

Social video viewing is expanding from phones into TVs and living rooms, blurring lines between social platforms and traditional television while boosting creator-driven content.
fromDigiday
2 months ago

WTF is liquid content?

Publishers' adoption of generative AI is reducing the friction between content and format, making it easier for the same story to appear as shorter summaries, audio, or video, often in real time. To some publishers, a text article may soon be more of a vehicle for original reporting, not a final product. That information could become no longer available strictly in a static piece of content, but transformed into different shapes and formats, based on a reader's signals and preferences.
Media industry
#smart-tv
fromZDNET
1 month ago
Gadgets

Own a smart TV? These 13 features can dramatically improve your performance - here's how

fromZDNET
2 months ago
Television

Your TV's USB port is seriously underrated: 5 benefits you're not taking advantage of

fromZDNET
1 month ago
Gadgets

Own a smart TV? These 13 features can dramatically improve your performance - here's how

fromZDNET
2 months ago
Television

Your TV's USB port is seriously underrated: 5 benefits you're not taking advantage of

Media industry
fromDigiday
2 months ago

In Graphic Detail: Why platforms are turning social video into living room TV

Big tech is shifting focus to living rooms, prioritizing social and short-form video, serialized brand content, and ad budgets away from traditional TV.
fromZDNET
2 months ago

A new Opera One is coming with some killer new features

Ever since the Opera browser introduced Workspaces, it's been my go-to browser for staying seriously organized. When you have 50 tabs open, they can badly crowd your browser window, so Workspaces has become a must-have feature for any browser I use. Opera does workspaces better than any other browser. Also: Opera's sidebar upgrade makes it easier to access your favorite apps - here's how Soon, Opera (aka Opera One) will add even more features to help you become better organized, more creative, and more productive.
Gadgets
fromGadgets 360
1 month ago

Nvidia's GeForce Now App Brings Cloud Gaming to Your Amazon Fire TV Stick

The app allows users to stream games directly to their smartphones, smart TVs, tablets, and laptops via browsers. People can even play AAA titles without having devices with high-end hardware specifications, merely requiring a stable internet connection. The cloud gaming service is coming soon in India. Ahead of its launch in the country, the US-based tech giant has announced that it is rolling out the dedicated GeForce Now app to select Amazon Fire TV devices, bringing cloud gaming to the streaming sticks.
Gadgets
fromEngadget
2 months ago

The Nex Playground is everything Xbox Kinect wanted to be

Instead, my family and I have been jumping around and slicing flying fruit in our living room using the Nex Playground. It's a tiny gaming system built entirely around Kinect-like games. With its camera and onboard computer vision processing, the $249 Nex Playground can track up to four players as effectively as Microsoft's clunky old Xbox motion tracker. Simply put, the dream of the Kinect, as well as Nintendo's Wii, lives on in the Nex Playground.
Gadgets
Video games
fromArs Technica
2 months ago

Reports of ad-supported Xbox game streams show Microsoft's lack of imagination

Microsoft should expand Cloud Gaming with timed demos, ad-supported tiers, and short-term rentals to better reach occasional and hardware-limited players.
Television
fromThe Drum
2 months ago

The future of TV. Interactive, connected, and...ad free?

Television and video content are growing and evolving: connected TV and OTT expand reach, shifting advertising and consumption across all demographics.
Television
fromQuartz
2 months ago

Substack says it's coming for your TV. Will anyone notice?

Substack is expanding into video with a TV app, shifting toward the attention economy and favoring creators with existing audiences and production resources.
fromExchangewire
2 months ago

OpenX Increases Investment in Global Supply Infrastructure & Publisher Development Personnel

Akhil Savani has joined the company as vice president of publisher development, while longtime OpenX leader Rebecca Bonell has been elevated to regional vice president of publisher development, The Americas. Together, they will shape OpenX's next phase of publisher growth, working with publishers to innovate and increase monetisation while driving fair value exchanges. As publishers face critical challenges, including zero-click search and advancements in large language models (LLMs), OpenX is innovating to support publisher revenue and data strategies.
Marketing tech
Marketing tech
fromDigiday
1 month ago

Future of TV Briefing: WTF is server-guided ad insertion?

Server-guided ad insertion enables low-latency, targeted ad delivery in live streaming by combining client-side flexibility with server-side cushioning to minimize buffering and delays.
Television
fromBGR
1 month ago

Why TV Streaming Ads Are So Loud (And What You Can Do About It) - BGR

Streaming ads are often louder than programming because advertisers boost ad volume to grab attention, but device audio features and laws can mitigate the problem.
fromZDNET
2 months ago

Your TV's USB port has hidden superpowers: 4 benefits you're not taking advantage of

After the initial setup, most people rarely engage directly with their smart TV. With wireless connectivity, phone apps, and remote controls, there's little need to. Tucked next to the essential HDMI ports, a USB 2.0 port -- likely sitting unnoticed on the back or side panel -- offers more potential than you might expect. USB ports are easy to overlook, but they're a standard feature on most TVs -- and more useful than you might think.
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