fromSocial Media Today
23 hours agoSnapchat Adds Public 'Topic Chats' to Expand its Use Case
Snapchatters create billions of Snaps every day, sharing moments with friends and family, and as we've expanded services like Spotlight, we've also found that the Snapchat community loves commenting publicly about trending topics and events. This is new for Snapchat, because we've primarily focused on supporting private conversations rather than public ones. Watching our community engage with one another in public comments inspired us to invent a new way to have these conversations.
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