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fromThe Drum
2 months ago

The secrets of award-winning teams revealed

Does the strength of relationship between marketer and agency correlate with more effective work? Using two unique and robust sets of data we have, for the first time, answered this question with an emphatic 'yes' The implications of our latest report are profound for marketers and their agencies, and arguably for any business relationship. Our analysis of winners of effectiveness awards over a 9-year period discovered that award-winning client and agency teams had better relationships than the average.
Marketing
Business
fromDigiday
2 months ago

Critical Mass, Rare Beauty and Olipop are among winners of this year's WorkLife Awards

Leading companies prioritize learning, creativity, well-being, flexible work, empathetic leadership, and community impact alongside technology to redefine workplace success.
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