#social-media-takeover

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#tiktok
fromMashable
5 days ago
Social media marketing

TikTok, Instagram, Snapchat: Teens share which app affects sleep most

Social media marketing
fromPR Daily
5 hours ago

Social media updates and new features to know this week - PR Daily

TikTok has received a security certification for its U.S. data protection systems, while also upgrading its ad creation tools with AI features.
Social media marketing
fromMashable
5 days ago

TikTok, Instagram, Snapchat: Teens share which app affects sleep most

TikTok is perceived by teens as a major distraction, negatively impacting sleep and productivity more than Instagram and Snapchat.
Marketing tech
fromTechCrunch
4 weeks ago

TikTok ads are about to get a tad more disruptive | TechCrunch

TikTok introduces new ad formats to enhance brand visibility and engagement, including Logo Takeover, Prime Time, and Top Reach.
Marketing
fromAdExchanger
3 weeks ago

TikTok On Why Brands Can't Buy Its New Ad Formats Programmatically | AdExchanger

TikTok's NewFronts presentation showcased a shift towards optimism with new features and ad formats under the TikTok USDS Joint Venture LLC.
#digital-advertising
Marketing tech
fromwww.marketingdive.com
1 day ago

Creator marketing now a core media channel' while search slows: IAB

Digital advertising revenue reached $294.6 billion in 2025, driven by video, creator content, and performance media despite economic challenges.
Marketing tech
fromAdExchanger
1 hour ago

Brands Want To Know How Well Their Affiliate Content Is Performing In The AI Age | AdExchanger

Understanding attribution in digital advertising is challenging, especially with AI's impact on measuring performance.
Marketing tech
fromwww.marketingdive.com
1 day ago

Creator marketing now a core media channel' while search slows: IAB

Digital advertising revenue reached $294.6 billion in 2025, driven by video, creator content, and performance media despite economic challenges.
Marketing tech
fromAdExchanger
1 hour ago

Brands Want To Know How Well Their Affiliate Content Is Performing In The AI Age | AdExchanger

Understanding attribution in digital advertising is challenging, especially with AI's impact on measuring performance.
Relationships
fromBustle
20 hours ago

TikTok's Viral "Rock & Star" Dating Theory Makes So Much Sense

The best relationships are formed between a rock and a star, providing balance and support.
Humor
fromWIRED
20 hours ago

War Memes Are Turning Conflict Into Content

Memes have become a rapid means of expressing dark humor and political satire during conflicts, reflecting societal responses to fear and hardship.
Media industry
fromwww.independent.co.uk
16 hours ago

TikTok content creators to benefit from new feature to help grow their businesses

The Independent provides essential journalism on critical issues, while a new Visa debit card enhances financial management for UK TikTok creators.
Vue
fromForbes
2 hours ago

How To Vibe Code A Viral YouTube Video Machine

Vibe coding a YouTube dashboard streamlines content strategy by utilizing data to inform video creation decisions.
#social-media
Media industry
fromTechCrunch
4 days ago

SaySo is a new short-form video app that aims to restore users' trust in news | TechCrunch

SaySo is a new app that curates news from vetted creators to combat misinformation and enhance user trust.
Mental health
fromPsychology Today
5 days ago

The Verdict on Social Media Addiction

Recent verdicts against Meta and YouTube indicate social media harm is linked to platform design, particularly affecting adolescents' mental health.
Mental health
fromEngadget
6 days ago

Most US teens say TikTok, Instagram and Snapchat aren't hurting (or helping) their mental health

Most teens report social media apps like Instagram, TikTok, and Snapchat do not harm their mental health, but some experience negative effects on sleep and productivity.
Digital life
fromwww.businessinsider.com
6 days ago

Shocking: Parents think their teens spend too much time on TikTok, a new study reveals

Parents are more concerned about teens' TikTok usage than teens themselves, with 44% of parents worried compared to 28% of teens.
Digital life
fromForbes
1 day ago

Agencies Must Refresh Stale Media Mixes To Retain Relevance

Social media engagement is declining, particularly among Gen-Z and Millennials, signaling a shift in advertising strategies.
Media industry
fromTechCrunch
4 days ago

SaySo is a new short-form video app that aims to restore users' trust in news | TechCrunch

SaySo is a new app that curates news from vetted creators to combat misinformation and enhance user trust.
Mental health
fromPsychology Today
5 days ago

The Verdict on Social Media Addiction

Recent verdicts against Meta and YouTube indicate social media harm is linked to platform design, particularly affecting adolescents' mental health.
Mental health
fromEngadget
6 days ago

Most US teens say TikTok, Instagram and Snapchat aren't hurting (or helping) their mental health

Most teens report social media apps like Instagram, TikTok, and Snapchat do not harm their mental health, but some experience negative effects on sleep and productivity.
Digital life
fromwww.businessinsider.com
6 days ago

Shocking: Parents think their teens spend too much time on TikTok, a new study reveals

Parents are more concerned about teens' TikTok usage than teens themselves, with 44% of parents worried compared to 28% of teens.
Growth hacking
fromEntrepreneur
15 hours ago

5 Mistakes That Are Quietly Destroying Your AI Visibility

Generative engine optimization relies on traditional trust signals, yet teams often make mistakes by treating it as a separate discipline from SEO.
#youtube
Media industry
fromAdExchanger
4 days ago

Hot Take: YouTube Shouldn't Rely On Creators To Convince Brands It's TV | AdExchanger

YouTube aims to position itself as a television alternative to attract larger advertising budgets.
Media industry
fromAdExchanger
4 days ago

Hot Take: YouTube Shouldn't Rely On Creators To Convince Brands It's TV | AdExchanger

YouTube aims to position itself as a television alternative to attract larger advertising budgets.
fromThe Verge
2 days ago

Pro-Trump AI influencers are flooding social media.

Experts indicate that the creation of A.I. avatars is becoming easier, particularly for contractors and marketing companies that specialize in developing and dispatching these avatars in bulk.
Artificial intelligence
SF LGBT
fromWIRED
4 days ago

The Influencers Normalizing Not Having Sex

Abstinence from sex is rising among both genders, with young women experiencing a significant increase in celibacy.
Social media marketing
fromInc
6 hours ago

Why the Most Viral Brand Posts All Have 1 Thing in Common (It's Not the Algorithm)

Creating viral social media content requires understanding audience engagement and incorporating elements like humor and relatability.
Television
fromForbes
5 days ago

The TV And Movie Content That Drove Social Media In 2025

Younger generations prefer social media recommendations for TV and movies over traditional streaming platform suggestions.
Marketing
fromForbes
1 hour ago

How Top Creators Build Audiences With Product-Market Fit

Brands must prioritize quality content and audience connection over mere reach to succeed in modern marketing.
Marketing tech
fromExchangewire
31 minutes ago

impact.com Expands YouTube Collaboration with Creator Partnerships API Adoption

impact.com expands collaboration with YouTube to enhance creator marketing campaign management using verified data.
Media industry
fromAdExchanger
11 hours ago

Erstwhile Competition; What We Lose By Gamifying The News | AdExchanger

ChatGPT Ads currently lacks advanced targeting options and news publishers are experimenting with gamified news prediction markets.
Digital life
fromFortune
2 days ago

Gen Z is 'Chinamaxxing'-and it's less a love letter to Beijing than an indictment of America | Fortune

American cultural dominance is being challenged by a rising trend of Gen Z embracing Chinese culture online.
Mental health
fromPsychology Today
2 days ago

Social Media Trends and the Popularity of NeeDoh Toys

Social media trends significantly influence the popularity of NeeDoh toys, which serve as stress relief tools for teens.
#friendship
Relationships
fromwww.theguardian.com
5 days ago

My friend keeps sending me unsettling social media videos. How do I tell her to stop? | Leading questions

Friendship dynamics can shift when communication preferences are not respected, leading to feelings of disconnect.
Social media marketing
fromBustle
3 days ago

Inject Whimsy Into Your Friendships With The "First Follower Theory"

An audacious friend is essential for embracing whimsical ideas and creating exciting, supportive friendships.
Relationships
fromwww.theguardian.com
5 days ago

My friend keeps sending me unsettling social media videos. How do I tell her to stop? | Leading questions

Friendship dynamics can shift when communication preferences are not respected, leading to feelings of disconnect.
Social media marketing
fromBustle
3 days ago

Inject Whimsy Into Your Friendships With The "First Follower Theory"

An audacious friend is essential for embracing whimsical ideas and creating exciting, supportive friendships.
#influencer-marketing
Marketing
fromThedrum
7 hours ago

Always-On Influencer Marketing: The Secret to Increased ROI

Influencer marketing is now essential for brands, requiring consistent investment as part of an always-on strategy for effective results.
Marketing
fromThedrum
14 hours ago

Always-On Influencer Marketing: The Secret to Increased ROI

Influencer marketing is now essential for brands, requiring an always-on strategy to achieve effective results and build long-term brand equity.
fromHer Campus
4 days ago
Marketing

FOLLOWERS DON'T EQUAL SALES: WHY INFLUENCER BRANDS ARE MISSING THE MARK

Influencer marketing is losing effectiveness as consumers demand more than just a large following; they seek product differentiation and value.
fromThe Drum
1 month ago
Podcast

Creators everywhere: the rise of influencers and creative collaboration

Influencer marketing requires transparent disclosures, long-term relationship building, and centralized strategies to navigate evolving regulations and maximize social media impact.
Marketing
fromThedrum
7 hours ago

Always-On Influencer Marketing: The Secret to Increased ROI

Influencer marketing is now essential for brands, requiring consistent investment as part of an always-on strategy for effective results.
Marketing
fromThedrum
14 hours ago

Always-On Influencer Marketing: The Secret to Increased ROI

Influencer marketing is now essential for brands, requiring an always-on strategy to achieve effective results and build long-term brand equity.
Marketing
fromHer Campus
4 days ago

FOLLOWERS DON'T EQUAL SALES: WHY INFLUENCER BRANDS ARE MISSING THE MARK

Influencer marketing is losing effectiveness as consumers demand more than just a large following; they seek product differentiation and value.
Podcast
fromThe Drum
1 month ago

Creators everywhere: the rise of influencers and creative collaboration

Influencer marketing requires transparent disclosures, long-term relationship building, and centralized strategies to navigate evolving regulations and maximize social media impact.
Digital life
fromBustle
3 days ago

You Can Pry This Cheugy Millennial Habit From My Cold, Dead Hands

Millennials prefer making big purchases on larger screens due to trust issues with mobile devices.
Social media marketing
fromCassius Life
21 hours ago

A.I.-Generated Fake Influencers Are Pushing Pro-Trump Messaging On TikTok

Artificially generated influencers are spreading pro-Trump messages on social media, posing as real users ahead of the midterm elections.
Media industry
fromHer Campus
3 days ago

How Declining Attention Spans Are Changing Our Media

Second Screen Viewing influences writers to simplify storylines and dialogue for audiences distracted by their phones.
Marketing tech
fromAol
22 hours ago

How AI is reshaping brand visibility: What businesses need to know

AI is transforming brand visibility by prioritizing content clarity and verifiability over traditional ranking metrics.
Social media marketing
fromFast Company
1 day ago

'No idea what tomorrow will look like': In TikTok's 'unemployment diaries,' workers document life after layoffs

Karlee Rea documents her layoff experience and the challenges of job searching in a series of vlogs amid rising unemployment among Gen Z.
Marketing
fromThedrum
1 day ago

Pandora WhatsApp campaign

Pandora successfully engaged customers by innovating with WhatsApp sharing in their Christmas marketing campaign.
Marketing
fromDigiday
4 days ago

Future of Marketing Briefing: Why brand builders are back in fashion

CPG companies are shifting focus from performance marketers to brand builders in their hiring practices.
Marketing
fromDigiday
1 week ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
Media industry
fromThe Hollywood Reporter
1 week ago

Top Influencers' Secret Weapon for Engagement Might Be Replaced by AI

Evan Stanfield's marketing agency Clipping Culture utilizes freelancers to create shortform videos, while AI technology is increasingly used in video editing and production.
Marketing
fromInc
1 week ago

The Biggest Missed Opportunity in Social Media Has Nothing to Do With Marketing

Brands must transition from social listening to social doing to leverage insights for transformative action.
Social media marketing
fromDigiday
6 days ago

Why brands can't stop acting like reply guys and jumping into viral comment threads on social media

Brands are increasingly engaging in social media replies to drive interaction and remain culturally relevant.
fromThe Business of Fashion
1 month ago

The Social Media Trap

Instagram's new 'Shop the Look' feature and recent algorithm shifts highlight the vulnerability of social media reliance, where creators fear brand dilution from automated tags while companies like Oddity faced a massive stock drop due to the instability of rented social spaces.
Fashion & style
fromAdExchanger
2 months ago

TikTok US (Finally) Emerges; Forbes, For Bettor Or Worse | AdExchanger

TikTok also updated its Terms of Service and Privacy Policy to inform users that it will be collecting "new types of information," including device geolocation. What has , though, is a clause stating that the app will also collect any information they disclose about their race, religion, health, sexual orientation, gender identity and citizenship or immigration status. Interestingly, this language was likely added in , which is before President Trump returned to office.
Privacy professionals
Tech industry
fromForbes
2 months ago

Creators And Brands Sound Off On The New 'U.S. TikTok'

TikTok's transition to a majority U.S.-owned entity coincided with platform disruptions—reduced reach, missing analytics, stalled commerce, and payment issues—undermining creator and brand confidence.
US news
fromVogue
2 months ago

What Does an Americanized TikTok Mean for Brands and Creators?

TikTok US will operate as a majority American-owned joint venture, ensuring continued availability in the US under national-security safeguards and data protections.
Online marketing
fromPR Daily
2 months ago

Social media updates and new features to know this week - PR Daily

EU regulators target potentially addictive social features while TikTok launches a Local Feed, new ad products for entertainment, and Seedance 2.0 AI video tools.
Digital life
fromThe Independent
1 month ago

Gen Z turning their backs on social media except for this one app, survey finds

Gen Z uses TikTok daily but distrusts it, while increasingly abandoning other social media to pursue offline activities, fitness, hobbies, and real-world connections.
Online marketing
fromMarTech
2 months ago

What TikTok gets right about attention and what email overlooks | MarTech

Email marketing remains highly effective and profitable but often uses outdated, linear designs that don't match modern attention behaviors shaped by short-form social media.
Marketing
fromForbes
1 month ago

Influencers Are Leaving The Feed And Entering The Real World

Influencer marketing is evolving from one-off social media posts to integrated brand partnerships where creators function as core media infrastructure helping design campaigns across multiple platforms and physical spaces.
Marketing tech
fromEMARKETER
2 months ago

TikTok advertisers are rapidly shifting to automated campaigns

42% of US TikTok performance ad campaigns use Tinuiti's Smart+ automated solution, up from 9% at the start of 2025.
Marketing tech
fromSocial Media Today
2 months ago

TikTok Launches New Ad Options for Streaming Providers

Personalized Streaming and New Title Launch Ads convert viewers into subscribers while platforms spotlight festivals and films frontload action and repeat plot beats.
Social media marketing
fromThedrum
1 month ago

Four Ways Influencer Marketing on TikTok Will Evolve in 2023

Creator-led TikTok campaigns surged 300% year-over-year in 2022, with brands increasingly centering creators in marketing strategies rather than treating them as secondary promotional tools.
Social media marketing
fromThedrum
1 month ago

How TikTok is redefining the way we search

Young people increasingly use TikTok and Instagram instead of Google to search for businesses and places, with 40% of US teens aged 18-24 preferring social platforms for restaurant discovery.
Marketing
fromwww.socialmediatoday.com
1 month ago

Brands see biggest growth on TikTok but organic reach is slowing on Instagram

TikTok delivered the largest brand follower growth and post engagement in 2025, while Instagram and Facebook provide steady reach and LinkedIn shows targeted professional growth.
fromThedrum
1 month ago

Why your social content should make people curious

It's our job to be translators of science so people understand what's happening and why it's so important. It's a global ocean. Just because something's happening in one place, doesn't mean it's not going to have an effect elsewhere in the world.
Social media marketing
Marketing
fromDigiday
1 month ago

Why more brands are rethinking influencer marketing with gamified micro-creator programs

Major retailers are replacing traditional affiliate marketing with gamified, always-on creator programs that reward micro-creators for consistent content and build long-term brand relationships.
fromHer Campus
1 month ago

Is Social Media Creating Micro-Celebrities?

The rise of TikTok and YouTube has dramatically changed the lives of content creators by turning social media into a legitimate career path rather than just a hobby. These platforms allow ordinary people to build massive audiences without traditional media connections, often through algorithm-driven exposure.
Social media marketing
Marketing
fromThe Business of Fashion
2 months ago

Meet the Next Generation of Influencers

Gen Z and Gen Alpha increasingly pursue content creation as an early career launchpad, monetizing followings and launching brands, driving rapid creator economy growth.
fromThe Drum
2 months ago

Three current social media trends and how to make the most of them with your brand

From Gen Z and their TikTok dances to the millennial squares of IG, when we think of social media we think of the younger generations. However, 'older' audiences are also getting involved. From how to remove stains on walls and 'Things I wish I knew in my 20s' to fashion advice and rediscovering their personal style, older gens are increasingly growing their share of voice on social - seeking advice from (as well as giving advice to) the young ones.
Social media marketing
fromThe Drum
2 months ago

Social Media Cultural Impact on Business

One of the social media strategies I apply is the adoption by everyone in the business of some form of social media - whether it's writing a blog which sometimes mentions the business but occasionally has pictures of holidays; using Twitter to get those free Muffins from the cafe on the corner - and occasionally mention a company product that they love; using Facebook to update the company page but also "Like" it as an individual... hopefully you're starting to get the picture.
fromForbes
1 month ago

Stories: The Ultimate Social Media Algorithm Hack

While the main feed is built for discovery and curated content, stories are built for connection. For local businesses like bakeries, cafes and restaurants, this distinction isn't just a technicality; it is a direct line to the consumer's daily routine.
Social media marketing
Social media marketing
fromNeil Patel
3 months ago

The Future of Social Media Trends in 2026 | Neil Patel

Brands must prioritize valuable content, community building, and intent-aligned strategies as social platforms become search-driven and AI reshapes discovery and visibility.
Social media marketing
fromPR Daily
2 months ago

Social media updates and new features to know this week - PR Daily

LinkedIn adds verified AI skill badges; X's Brand Ranx tracks Super Bowl ad engagement live; Meta enables creator content to be promoted as ads.
Social media marketing
fromFstoppers
2 months ago

Why Instagram Doesn't Reward Effort Anymore

Instagram's definition of "good" shifted: authenticity and trust now matter more than polished production; simple, imperfect posts often outperform high-production content.
Social media marketing
fromParle Mag
1 month ago

Understanding TikTok Audience Growth in 2026

TikTok success in 2026 requires niche-focused content, genuine audience engagement, and community building rather than viral metrics or broad lifestyle topics.
Social media marketing
fromParle Mag
2 months ago

Why Short-Form Content Is Changing the Entertainment Industry

Short-form video dominates discovery, launches careers, and reshapes entertainment consumption toward rapid, mobile, easily shared, and constantly refreshed content.
Social media marketing
fromSocial Media Today
2 months ago

TikTok Shares Insight into Effective Ad Measurement Approaches

Premium ad formats that increase attention (TopView, Pulse, TopFeed) produce substantially higher revenue per impression than Brand Auction; select formats based on campaign objectives.
fromThedrum
2 months ago

SOCIAL 2020 FACTS AND FORECASTS

Space & Time is a growth marketing agency, enabling clients to secure optimal value from every part of the customer experience and their marketing investment.
Social media marketing
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