Within roughly the past six months alone, Swiftly expanded its alcohol rebate programs from about 11,000 stores to more than 33,000 stores in 44 states. Swiftly had built an alcohol cashback product in 2023 but scaled it through the acquisition of alcohol promotions platform BYBE in 2024.
He says he paid roughly $5 to his distributor to get the pack of Honey Bunches of Oats onto the shelf. But his much larger rivals, the big US supermarket chains, can sell that same box for around $5 - essentially, the price he has to pay wholesale. That dynamic makes it "impossible for us to compete."
There are five daily deals, which include lobster and shrimp scampi on Mondays, snow crab legs on Tuesdays, steak and lobster on Wednesdays, shrimp or chicken Alfredo on Thursdays, and fish and chips on Fridays. These plates range in price from approximately $14.99 to $24.99, and several also have an accompaniment or your choice of side.
When routes are well organized, there are clear directional signs, and speed limits become reasonable. The early installation of warning signs allows transport companies to plan deliveries more accurately and avoid delays. For businesses, time is money. When a truck carrying goods does not spend hours detouring due to an unclear traffic scheme or stuck in traffic where it could have been avoided thanks to competent traffic management, fuel costs, driver wages, and vehicle maintenance costs are reduced.
The tiny town of Duncans Mills is a tribute to kinship. Named after two brothers, a pair of 19th-century Scotsmen who sailed lumber down the Russian River for building homes in San Francisco, the unincorporated Sonoma County community is now run by three sisters. Their parents started rescuing buildings from dilapidation in the area in 1970 and ever since, the family has safeguarded the revival of the rustic yet boutique village by the river.
They were trying to get to the bottom of how to diminish catalogue distribution without having a negative impact on store and online sales. They were also keen to define the geographic areas where digital content would work best and how to profile those areas to classify digital purchase behaviour. Together with Analytic Partners they were able to uncover opportunities to eliminate 22% of catalogues with negligible sales impact and increasing digital support in high-performing topologies, preserving€ 294 million in sales.
Key stat: 54% of US marketers plan to fully implement their generative engine optimization (GEO) strategy within three to six months, according to September 2025 data from Scribewise. Beyond the chart: Use this chart: Drop this into your next digital strategy review to show stakeholders the GEO timeline pressure. Use it to benchmark your team's implementation plans against the majority.
Discounting has been part of retail's toolkit for decades, and it can be effective, especially during high-stakes shopping seasons. But as promotions become more frequent across the industry, companies are taking a closer look at the downside: Short-term sales gains don't always come with long-term loyalty or durable margins, and customers remember how a brand made them feel far more than what they saved at checkout.
When a transaction involves a cost, we instinctively weigh the downside. But when something is entirely free, we experience a positive emotion and perceive the offer as more valuable than it is mathematically. Retailers no doubt realise that offering free delivery is one of the most effective ways to stop a consumer from abandoning a digital shopping cart.