Marketing techfromFast Company2 months agoWhy so many brands want to piss you offControversial subway ad campaigns by Friend and Nucleus use provocation and shock-value marketing to attract attention and provoke backlash.
GadgetsfromThe Verge3 months agoThe Friend AI pendant's creator promoted a 'Friend protest' in NYCA $129 Friend AI pendant and its million-dollar NYC subway ad campaign provoked widespread attention, discomfort, mixed reviews, and public protests over privacy and usefulness.