VCs should still chase agtech Cinderellas
Briefly

Most ag startups do not fit the traditional venture capital (VC) model, which seeks high-risk investments with substantial returns. The VC landscape is characterized by a focus on a small percentage of companies that achieve unicorn valuations, with a majority of startups failing to achieve significant exits. The argument suggests mid-market private equity may be a more fitting approach for agtech, targeting profitable companies with sustainable growth. Ag founders are encouraged to align their ventures with VC expectations to solve major agricultural challenges effectively.
Venture capital seeks massive bets with the hope of high rewards, focusing on companies with the potential for a 10x return, despite a high failure rate.
Many ag startups don't fit the venture capital model, which favors high-risk, high-reward investments rather than incremental growth seen in mid-market companies.
The agtech sector may require a different funding approach, such as mid-market private equity, targeting profitable companies aiming for steady growth and sustainable exits.
Agtech founders should aim to create companies that align with venture capital's expectations, delivering innovative solutions to drive significant change in the agricultural industry.
Read at Fast Company
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