fromFast Company
12 hours agoClaire's went from millennial rite of passage to Gen Alpha washout. But don't count out the mall icon yet
After a 2018 bankruptcy, Claire's underwent a strategic restructuring that eliminated nearly $2 billion in debt and appeared to be headed toward a turnaround. It hired top talent like Kristin Patrick, former executive at Gap and Calvin Klein, who became CMO. And it opened "store within a store" concepts at Walmart and CVS. Back then, the company said it was headed toward an initial public offering that could raise up to $100 million.
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