"With the second beta of iOS 26.5, Apple is continuing to prepare for ads in the Apple Maps app. There's a new splash screen in the app that says it will display ads based on approximate location, current search terms, or a view of the map when searching."
"Apple says that advertising information is not linked to an Apple Account to preserve user privacy, so ads viewed and interacted with will not be associated with an Apple Account."
"Ads in Apple Maps will have an 'Ad' label, much like ads in the App Store."
"Apple announced plans to introduce ads for the Maps app back in March, with ads set to roll out to the public 'this summer.'"
The second beta of iOS 26.5 introduces a splash screen indicating that Apple Maps will display ads based on location, search terms, or map views. Ads will appear in the 'Suggested Places' section. Apple ensures that advertising information is not linked to Apple Accounts, maintaining user privacy. Data will not be collected, stored, or shared with third parties. Ads are expected to roll out publicly this summer for iPhone, iPad, and Mac users in the U.S. and Canada, marked with an 'Ad' label.
Read at MacRumors
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