#advertising

#advertising

With so much AI-generated content flooding the internet, a new question has surfaced: Does authenticity still matter? On The Intersect with Cory Corrine, host Cory Corrine digs into this exact topic with Caroline Giegerich, the vice president of AI at the Interactive Advertising Bureau. From AI-generated billboards that leave people unsettled to synthetic influencers gaining millions of followers, the line between what's real and what's not is getting harder to see. But as Giegerich points out, that very confusion might be what makes authentic, human-driven creativity even more valuable than ever.

Mosseri said Instagram needs to adapt to changing user habits, noting that more people now watch videos on their TVs. He acknowledged that not developing a TV app earlier was a missed opportunity, adding that Instagram now aims to deliver a strong presence across all major devices. He added that if people are watching more on TV, then the company needs to be there too.

On how she became a part of the show: Jimmy had the idea and sold it probably a year before we had a conversation. The challenge that he was facing was that, of course, he's a genius at what he does, commenting about pop culture and making creative partnerships. But what he would say he doesn't have is the résumé, the professional corporate chops to back it up. So he needed a partner to add legitimacy to the show.

He said the "whole concept of brand safety" is a "problem." "That's just subjective," he said onstage in conversation with measurement giant Nielsen. "You look at somebody and you look at their audience and you say they're not necessarily safe. What does that mean? There was a time a couple of years ago they were saying Judy Blume books weren't safe - Judy Blume!

September 28, 1997: Apple debuts its iconic "Think Different" ad campaign. The television commercial aligns the troubled computer company with some of history's most celebrated freethinking rebels. The most famous tagline in Apple history, "Think Different" doesn't just articulate how Cupertino differs from its competitors. It also highlights how Apple, under the leadership of CEO Steve Jobs, will forge a future far different from its floundering, money-losing days of the early 1990s.

The recommendation is a response to a Fast Track SWIFT challenge from Verizon. Fast Track SWIFT is an expedited challenge process designed for single-issue advertising cases. The challenge said that the AT&T advertising claim, "Learn how everyone gets iPhone 16 Pro on us," was false because not "everybody" can get a free phone. The challenge said the ad suggested that every customer on every AT&T plan can receive a new phone.

Jillian Wisniewski, born in 1993, is the wife of PGA Tour golfer Justin Thomas. She grew up in New Lenox, Illinois, and graduated from Lincoln-Way Central High School. Wisniewski earned a bachelor's degree in journalism from the University of Kentucky in 2015. She currently works in the advertising industry, balancing her career with supporting Thomas on the PGA Tour. The couple married in November 2022 and welcomed their daughter, Molly Grace, in November 2024.

The centerpiece among the ad tools announced is Pinterest Top of Search ads, "now in beta across all monetized markets," according to the company. These ads land directly in the top 10 search results, where Pinterest's research shows 45% of clicks happen. With 96% of top searches on Pinterest being unbranded, the platform is pitching this ad tool as prime real estate for brands to snap up shoppers who are still deciding what to buy.

Fashion design and automobile design share more commonalities than you might think. Both juggle modernity and a huge amount of heritage, and luxury is often hugely important pursuit for designers in both sectors. So it was perhaps only a matter of time until the two collided. Timed to coincide with London Fashion Week, Audi has revealed 'Audi Couture', a print ad imagining Audi parts laid flat as a dressmaking pattern (which, to my eye, has more than a hint of 'Transformers' to it).

Snap is sweetening the deal for advertisers willing to buy space inside users' chat feeds. It's been nearly a year since the company rolled out the new ad placement - pitched by CEO Evan Spiegel as a way to make "the core functionality of Snapchat accessible to advertisers". Since then, Snap has been working to make that promise stick, and is now offering incentives in an effort to drive adoption for the placement.

As Google's AI Overviews threaten to chip away at publishers' search traffic, The Sun is betting big on something harder to displace: original long-form video. Over the past nine months, video's share of the publisher's digital revenue has nearly doubled, climbing from 9 percent in January to 18 percent today, as advertisers shift spend into premium formats, according to the publisher. A decent chunk of that surge comes straight from its Originals slate - The Sun's bid to turn long-form digital video formats into signature franchises that keep viewers watching for longer, and later scale globally.

There are many secret tactics that marketers use to win customers over and sell their products. Some of these can include triggering customer's 'pain points' or weaponizing the fear of missing out. Whilst these play on the subconscious minds of potential customers, they're not necessarily questionable practices. But there's one type of advertising we've never heard of before, and it's slightly more menacing.

( Alphabet GOOGL 0.44%) just secured a massive win in its antitrust battle, keeping Chrome, Android, and its advertising empire intact. With momentum in artificial intelligence, cloud, and YouTube, Alphabet could be entering a new growth phase -- but risks remain. Is now the time to buy before the stock surges higher? Stock prices used were the market prices of Sept. 15, 2025. The video was published on Sept. 17, 2025.

Samsung is committed to innovation and enhancing every day value for our home appliance customers. As part of our ongoing efforts to strengthen that value, we are conducting a pilot program to offer promotions and curated advertisements on certain Samsung Family Hub refrigerator models in the U.S. market. As a part of this pilot program, Family Hub refrigerators in the U.S. will receive an over-the-network (OTN) software update with Terms of Service (T&C) and Privacy Notice (PN).

"Our agentic AI capabilities are designed to work seamlessly throughout the entire selling experience, which means sellers can go from handling every task themselves to collaborating with an intelligent assistant that works proactively on their behalf around the clock, while always keeping sellers in control," Amazon wrote in a press release. "Seller Assistant will be able to handle everything from routine operations to complex business strategy, so sellers can focus on innovation and growth."

Netflix is back in the spotlight. After years of questions about saturation and slowing growth, the streaming giant has staged a significant comeback. Investors are paying attention, not just because of its subscriber numbers but also because Netflix is reinventing how it makes money -- and the results are starting to show. Here's why everyone is talking about Netflix today and what it means for long-term investors.

The new offering will be available starting in the fourth quarter of this year in the U.S., UK, France, Spain, Mexico, Canada, Japan, Brazil, Italy, Germany and Australia. Amazon says its DSP gives customers more choice and flexibility by leveraging first-party data and a suite of technology solutions designed to increase efficiency. AI tools help match ads to audiences in an automated process that streamlines campaign planning, buying, and measurement.

Arriving in time for peak candy season at Halloween, the new Tootsie Pop ad follows the exact same storyline as the original, with a child asking Mr. Owl how many licks it takes to get to the Tootsie Roll center of a Tootsie Pop, only for the owl to scoff the whole thing after just three licks. Over five decades later, will we ever know the answer?

It's nearly impossible to use the internet without being asked about cookies. A typical pop-up will offer to either "accept all" or "reject all". Sometimes, there may be a third option, or a link to further tweak your preferences. These pop-ups and banners are distracting, and your first reaction is likely to get them out of the way as soon as possible - perhaps by hitting that "accept all" button.