Apple is preparing to launch a new iPhone SE, expected before February's end, without a conventional presentation to minimize marketing expenditures. This version will feature updated design elements resembling the iPhone 14 and an internal modem, showcasing Apple's innovation in component development. Current iPhone SE sales are declining, emphasizing the need for the new model to boost demand, particularly in regions like China where Apple's revenue has decreased. Analysts believe that this update could improve Apple's financial standing. Rumors of new iPad Air and MacBook Air models also circulate, but they will likely retain existing designs.
Apple is set to launch a new iPhone SE before the end of February, emphasizing a cost-effective approach by avoiding a traditional presentation.
The upcoming iPhone SE features updates aligning with modern trends, including an in-house modem, indicating Apple's focus on internal component development.
With iPhone sales recently declining, the introduction of a more affordable SE model is crucial, especially given a significant revenue drop in China.
Apple's recent strategy includes potential price adjustments for the new iPhone SE, reflecting the company's adaptability to market demands.
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