"Ads are officially coming to ChatGPT. A new article from The Information confirms that OpenAI has already pitched placements in ChatGPT to dozens of advertisers. The report comes on the heels of an announcement last week from the company, which said ChatGPT ads would start rolling out for some users in the U.S. imminently. For now, ads will only appear on free ChatGPT accounts and for users who have signed up for ChatGPT GO, the product's latest and cheapest subscription tier,"
"Among other details in its pitch, The Information reports that advertisers are expected to pay per view, not per click, as is standard for traditional search engines like Google. Alongside other restrictions, ads will not appear in response to political or health-related queries. We are starting to test ads in ChatGPT free and Go (new $8/month option) tiers. Here are our principles. Most importantly, we will not accept money to influence the answer ChatGPT gives you, and we keep your conversations private from advertisers."
OpenAI will begin placing ads in ChatGPT for free accounts and the new ChatGPT GO $8/month tier, with initial testing in the U.S. Advertisers are expected to pay per view rather than per click, and ads will appear beneath responses instead of inside conversations. Ads will be excluded from political and health-related queries. OpenAI will not accept payment to influence answers and will keep conversations private from advertisers. OpenAI has not announced revenue sharing with licensed publications that supply training and browsing content. The move targets monetization of non-subscribing users among ChatGPT's 800 million weekly active users.
Read at Nieman Lab
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