A recent study published in Nature Human Behavior demonstrates the persuasive power of AI in online debates, where AI chatbots outperformed human counterparts 64 percent of the time. Researchers connected 900 participants, debating significant issues, either with another human or the AI model GPT-4 without knowing demographic details. Notably, even AI without demographic information exceeded human persuasion levels, with humans having such details showing slightly less effectiveness. This raises concerns about AI's role in shaping public discourse and the implications for misinformation.
Researchers found that AI chatbots, specifically large language models, were more persuasive than humans in online debates 64 percent of the time.
Even without access to demographic details of opponents, AI proved to be more persuasive compared to humans, according to the study co-author Riccardo Gallotti.
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